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subject:"Kanada"
type_genre:"Dissertation u.a. Prüfungsschriften"
~person:"Schwarzkopf, Stefan"
~subject:"Germany"
~subject:"USA"
~subject:"Wirtschaftsgeschichte"
~type_genre:"Book section"
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Kanada
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Wirtschaftsgeschichte
Großbritannien
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Advertising industry
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Werbewirtschaft
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1890-1930
2
Brand management
2
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Schwarzkopf, Stefan
Banks, James
8
Broadberry, Stephen N.
7
Mayer, Colin P.
7
Smith, James P.
7
Blundell, Richard W.
6
Bordo, Michael D.
6
Renneboog, Luc
6
Bachmann, Reinhard
5
Franks, Julian R.
5
Jacobs, Otto H.
5
Lane, Christel
5
O'Mahony, Mary
5
Richardson, Mike
5
Schmidt, Reinhard H.
5
Wagner, Karin
5
Brewster, Chris
4
Capie, Forrest
4
Chandler, Alfred Dupont
4
Crafts, Nicholas
4
Davis, E. Philip
4
Frick, Bernd
4
Licht, Georg
4
Neal, Larry
4
Newton, Lucy A.
4
O'Reilly, Jacqueline
4
Oldfield, Zoe͏̈
4
Salverda, Wiemer
4
Smeeding, Timothy M.
4
Tyrell, Marcel
4
Addison, John T.
3
Atkinson, Anthony B.
3
Backes-Gellner, Uschi
3
Bean, Charles R.
3
Black, Lawrence
3
Blanchflower, David G.
3
Burkhauser, Richard V.
3
Cassis, Youssef
3
Cottrell, Philip
3
Cowell, Frank A.
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Trademarks, brands, and competitiveness
2
Consumerism and the co-operative movement in modern British history : taking stock
1
The voice of the citizen consumer : a history of market research, consumer movements, and the political public sphere
1
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ECONIS (ZBW)
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Turning trademarks into brands : how advertising agencies practiced and conceptualized branding, 1890-1930
Schwarzkopf, Stefan
- In:
Trademarks, brands, and competitiveness
,
(pp. 165-193)
.
2013
Persistent link: https://www.econbiz.de/10009758697
Saved in:
2
A radical past? : the politics of market research in Britain, 1900-1950
Schwarzkopf, Stefan
- In:
The voice of the citizen consumer : a history of market …
,
(pp. 29-50)
.
2011
Persistent link: https://www.econbiz.de/10008991247
Saved in:
3
Turning trademarks into brands : how advertising agencies practiced and conceptualized branding, 1890 - 1930
Schwarzkopf, Stefan
- In:
Trademarks, brands, and competitiveness
,
(pp. 165-193)
.
2010
Persistent link: https://www.econbiz.de/10003972916
Saved in:
4
Innovation, modernisation, consumerism : the co-operative movement and the making of British advertising and marketing culture, 1890s - 1960s
Schwarzkopf, Stefan
- In:
Consumerism and the co-operative movement in modern …
,
(pp. 197-221)
.
2009
Persistent link: https://www.econbiz.de/10003916657
Saved in:
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