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subject:"Kleinste-Quadrate-Methode"
~isPartOf:"Cogent business & management"
~isPartOf:"Corporate reputation review"
~isPartOf:"Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung"
~isPartOf:"Discussion paper / Sonderforschungsbereich 386 der Ludwig-Maximilians-Universität München"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of retailing and consumer services"
~person:"Fang, Shih Chieh"
~person:"Sajad Rezaei"
~subject:"Consumer behaviour"
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Kleinste-Quadrate-Methode
Consumer behaviour
Konsumentenverhalten
2
Partial least squares
2
Partielle kleinste Quadrate
2
Structural equation model
2
Strukturgleichungsmodell
2
Beziehungsmarketing
1
Brand
1
Brand image
1
Brand loyalty
1
Brand management
1
Brand relationship quality (BRQ)
1
Consuming decision-making styles (CDMS)
1
Customer satisfaction
1
Einzelhandel
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Kundenzufriedenheit
1
Least squares method
1
Markenartikel
1
Markenführung
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Markenimage
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Markentreue
1
Marketing practice
1
Partial least squares (PLS)
1
Partial least squares (PLS) path modeling approach
1
Relational bonds
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Relationship age
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Relationship marketing
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Retail service
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Fang, Shih Chieh
Sajad Rezaei
Boulesteix, Anne-Laure
2
Ringle, Christian M.
2
Ahmad, Imam Safawi
1
Andersch, Henrike
1
Arnold, Christian
1
Boysen, Nils
1
Bushashe, Million Adafre
1
Charlton, Nathalie
1
Chen, Tom
1
Groß, Michael
1
Hensler, Jörg
1
Huang, Chao-Chin
1
Huang, Shyh-Ming
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1
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1
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1
Lindenmeier, Jörg
1
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Morais, Ana Catarina
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Pratama, Wildan Bima Hadi
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Rippé, Cindy B.
1
Roy, Sanjit
1
Salamah, Mutiah
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Sarstedt, Marko
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Seemann, Ann-Kathrin
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Shekhar, Vaibhav
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Singh, Jaywant
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Sussan, Fiona
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Tutz, Gerhard
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Wason, Hilary
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Weisfeld-Spolter, Suri
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Cogent business & management
Corporate reputation review
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
Discussion paper / Sonderforschungsbereich 386 der Ludwig-Maximilians-Universität München
International marketing review
Journal of business ethics : JOBE
Journal of retailing and consumer services
Nankai business review international
1
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ECONIS (ZBW)
2
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A contingency model in establishing brand loyalty : relationship age as a moderator
Huang, Chao-Chin
;
Tsay, Chung-Yuan
;
Fang, Shih Chieh
; …
- In:
Corporate reputation review
26
(
2023
)
1
,
pp. 19-32
Persistent link: https://www.econbiz.de/10014225818
Saved in:
2
Segmenting consumer decision-making styles (CDMS) toward marketing practice : a partial least squares (PLS) path modeling approach
Sajad Rezaei
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 1-15
Persistent link: https://www.econbiz.de/10010468506
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