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subject:"Language"
~language:"eng"
~subject:"Corporate reputation"
~type_genre:"Article in journal"
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Search: subject_exact:"Publizistikwissenschaft"
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Corporate communications : an international journal
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Advertising corporate social responsibility : results from an experimental manipulation of key message variables
Pomering, Alan
;
Johnson, Lester W.
;
Noble, Gary
- In:
Corporate communications : an international journal
18
(
2013
)
2
,
pp. 249-263
Persistent link: https://www.econbiz.de/10009748729
Saved in:
2
The effects of the image differentiated positioning strategy on airlines consumer behavior : an application of the schema theory
Park, Yumi
;
Qu, Hailin
;
Lee, Hyangjung
- In:
Journal of travel and tourism marketing
28
(
2011
)
5/6
,
pp. 498-523
Persistent link: https://www.econbiz.de/10009374125
Saved in:
3
Dialogism and polyphony in organizing theorizing in organization studies : action guiding anticipations and the continuos creation of novelty
Shotter, John
- In:
Organization studies : an international …
29
(
2008
)
4
,
pp. 501-524
Persistent link: https://www.econbiz.de/10003739577
Saved in:
4
A mosaic of visions, daydreams, and memories : diverse inlays of organizing and communicating from around the globe
Broadfoot, Kirsten J.
;
Cockburn, Tom
;
Cockburn-Wootten, …
- In:
Management communication quarterly
22
(
2008/09
)
2
,
pp. 322-350
Persistent link: https://www.econbiz.de/10003777941
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