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subject:"Makroökonomie"
type_genre:"Glossary included"
~isPartOf:"Dienstleistungscontrolling"
~language:"deu"
~language:"eng"
~language:"swe"
~person:"Bruhn, Manfred"
~person:"Coenenberg, Adolf Gerhard"
~person:"Kimms, Alf"
~person:"Weber, Wolfgang"
~person:"Wunderer, Rolf"
~subject:"Beziehungsmarketing"
~subject:"Estimation"
~subject:"Strategisches Management"
~subject:"Supplier relationship management"
~subject:"Theory"
~type_genre:"Bibliography included"
~type_genre:"Case study"
~type_genre:"Forschungsbericht"
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Makroökonomie
Beziehungsmarketing
Estimation
Strategisches Management
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Customer value
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Bruhn, Manfred
Coenenberg, Adolf Gerhard
Kimms, Alf
Weber, Wolfgang
Wunderer, Rolf
Fließ, Sabine
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Dienstleistungscontrolling
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Implementierung des Kundenwertmanagements - Modellierung und Anwendungsbeispiel
Bruhn, Manfred
;
Hadwich, Karsten
;
Georgi, Dominik
- In:
Dienstleistungscontrolling
,
(pp. 351-368)
.
2005
Persistent link: https://www.econbiz.de/10003302063
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