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subject:"Markenimage"
~person:"Gupta, Shipra"
~subject:"Foreign trade"
~subject:"Mode"
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Gupta, Shipra
Frederick, Stacey
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Journal of consumer marketing
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ECONIS (ZBW)
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Exploring the psychological characteristics of style and fashion clothing orientations
Nielsen, Kristian Steensen
;
Joanes, Tina
;
Webb, David A.
; …
- In:
Journal of consumer marketing
40
(
2023
)
7
,
pp. 897-910
Persistent link: https://www.econbiz.de/10014471143
Saved in:
2
The role of style versus fashion orientation on sustainable apparel consumption
Gupta, Shipra
;
Gwozdz, Wencke
;
Gentry, James W.
- In:
Journal of macromarketing
39
(
2019
)
2
,
pp. 188-207
Persistent link: https://www.econbiz.de/10012009295
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