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subject:"Marketing management"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Marketing intelligence & planning"
~person:"Grewal, Rajdeep"
~subject:"Market research"
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Marketing management
Market research
Marketingmanagement
3
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2
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2
Lieferantenmanagement
2
Relationship marketing
2
Supplier relationship management
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business-to-business marketing
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Electronic Commerce
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causal inference
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chief marketing officer performance implications
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customer assignment strategies
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customer orientation
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customer relationship marketing
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difference-in-differences
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electronic markets
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endogeneity
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Grewal, Rajdeep
Kumar, V.
11
Morgan, Neil A.
9
Homburg, Christian
7
Palmatier, Robert W.
6
Varadarajan, Poondi Rajan
5
Feng, Hui
4
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3
Calantone, Roger J.
3
Day, George S.
3
Houston, Mark B.
3
Hult, G. Tomas M.
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Luo, Xueming
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Pauwels, Koen
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Rego, Lopo L.
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Sheth, Jagdish N.
3
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Varadarajan, Rajan
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Venkatesan, Rajkumar
3
Verhoef, Peter C.
3
Whitler, Kimberly A.
3
Agnihotri, Raj
2
Ardley, Barry
2
Arunachalam, S.
2
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2
Chakravarty, Anindita
2
Chari, Simos
2
Chen, Haipeng
2
Chintagunta, Pradeep K.
2
Dekimpe, Marnik G.
2
Deleersnyder, Barbara
2
Dixit, Ashutosh
2
Eisingerich, Andreas B
2
Fearne, Andrew P.
2
Grace, Debra
2
Grewal, Dhruv
2
Gu, Flora Fang
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Journal of marketing
Journal of the Academy of Marketing Science
Marketing intelligence & planning
Journal of marketing research : JMR
2
Handbook of marketing and finance
1
Handbook of marketing strategy
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
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Sales representative departures and customer reassignment strategies in business-to-business markets
Shi, Huanhuan
;
Sridhar, Shrihari
;
Grewal, Rajdeep
; …
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 25-44
Persistent link: https://www.econbiz.de/10011697520
Saved in:
2
The chief marketing officer matters!
Germann, Frank
;
Ebbes, Peter
;
Grewal, Rajdeep
- In:
Journal of marketing
79
(
2015
)
3
,
pp. 1-22
Persistent link: https://www.econbiz.de/10011485858
Saved in:
3
Customer orientation structure for Internet-based business-to-business platform firms
Chakravarty, Anindita
;
Kumar, Alok
;
Grewal, Rajdeep
- In:
Journal of marketing
78
(
2014
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010419910
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