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subject:"Marketingmanagement"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Brettel, Malte"
~subject:"Distribution channel"
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Marketingmanagement
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Responsive and proactive market orientation
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Brettel, Malte
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Die Betriebswirtschaft : DBW
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E-entrepreneurship and ICT ventures : strategy, organization and technology
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Entrepreneurial marketing
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Entrepreneurship, theory and practice : ET & P
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Journal of business economics : JBE
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Journal of business research : JBR
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Journal of international marketing
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Journal of marketing
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Journal of marketing management : MM
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Journal of strategic marketing
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Marketing letters : a journal of research in marketing
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Nonlinear and dynamic effects of responsive and proactive market orientation : a longitudinal investigation
Jaeger, Nikolai A.
;
Zacharias, Nicolas A.
;
Brettel, Malte
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
4
,
pp. 767-779
Persistent link: https://www.econbiz.de/10011634058
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