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subject:"Marketingmanagement"
~person:"Hartley, Steven W."
~subject:"Advertising"
~subject:"Brand"
~type_genre:"Bibliography included"
~type_genre:"Non-commercial literature"
~type_genre:"Thesis"
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Marketingmanagement
Advertising
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Marketing
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Hartley, Steven W.
Meffert, Heribert
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Drees, Norbert
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Fritz, Wolfgang
13
Nufer, Gerd
12
Albers, Sönke
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Simon, Hermann
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Brem, E.
5
Franses, Philip Hans
5
Kerin, Roger A.
5
Rudelius, William
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Sander, Matthias
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Smith, N. Craig
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Voeth, Markus
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Winkelmann, Peter
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Ahlert, Dieter
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Becker, Jochen
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Benkenstein, Martin
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Boulding, William
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Busch, Rainer
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Chandon, Pierre
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Kay, Rosemarie
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Kranzusch, Peter
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McGraw-Hill Irwin series in marketing
1
McGraw-Hill/Irwin series in marketing
1
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ECONIS (ZBW)
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1
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2015
-
12. ed.
Persistent link: https://www.econbiz.de/10010362729
Saved in:
2
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2013
-
11. ed
Persistent link: https://www.econbiz.de/10009565661
Saved in:
3
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2011
-
10. ed
Persistent link: https://www.econbiz.de/10003887810
Saved in:
4
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Rudelius, William
-
2009
-
9. ed.
Persistent link: https://www.econbiz.de/10003679770
Saved in:
5
Marketing
Kerin, Roger A.
;
Hartley, Steven W.
;
Berkowitz, Eric N.
; …
-
2006
-
8. ed., internat. ed
Persistent link: https://www.econbiz.de/10002479807
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