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subject:"Measurement"
~person:"Singh, Siddharth S."
~subject:"Brand image"
~subject:"Messung"
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Singh, Siddharth S.
Kumar, V.
10
Kim, Kyung Hoon
4
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3
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Faculty & research / Insead : working paper series
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Management science : journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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Measuring customer lifetime value : models and analysis
Singh, Siddharth S.
;
Jain, Dipak
-
2013
Persistent link: https://www.econbiz.de/10010235008
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2
Customer lifetime value measurement
Borle, Sharad
;
Singh, Siddharth S.
;
Jain, Dipak
- In:
Management science : journal of the Institute for …
54
(
2008
)
1
,
pp. 100-112
Persistent link: https://www.econbiz.de/10003709941
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