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subject:"Neuromarketing"
~accessRights:"free"
~person:"Antonovica, Arta"
~person:"Huettel, Scott A."
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Consumer neuroscience on branding and packaging : a review and future research agenda
Cerro Rodríguez, Víctor José
;
Antonovica, Arta
; …
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2790-2815
Persistent link: https://www.econbiz.de/10014427401
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