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subject:"Public relations"
~person:"Siano, Alfonso"
~source:"econis"
~subject:"Brand image"
~subject:"Destination marketing organisations"
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Public relations
Brand image
Destination marketing organisations
Social Web
6
Social web
6
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3
Online-Marketing
3
Öffentlichkeitsarbeit
3
Communication
2
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2
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2
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Brand management
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CEO communication
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Siano, Alfonso
Loureiro, Sandra Maria Correia
11
Saxton, Gregory D.
10
Scott, David Meerman
9
Pleil, Thomas
8
Schivinski, Bruno
8
Etter, Michael
7
Guo, Chao
7
Kucharska, Wioleta
7
Ranfagni, Silvia
7
Becker, Kip
6
Hollebeek, Linda D.
6
Rita, Paulo
6
Usman, Osly
6
Waters, Richard D.
6
Camilleri, Mark Anthony
5
Kumar, Jitender
5
Melewar, T. C.
5
Tindall, Natalie T. J.
5
Wallace, Elaine
5
Zerfaß, Ansgar
5
Aslam, Wajeeha
4
Bang, Nguyen
4
Bortree, Denise Sevick
4
Fernandes, Teresa
4
Filieri, Raffaele
4
Garay Tamajón, Luis Alfonso
4
Guzman, Francisco
4
Harrigan, Paul
4
Kim, Hye-yŏng
4
Kumar, Vikas
4
Kunkel, Thilo
4
Langaro, Daniela
4
Lee, Jung Wan
4
Mohamed, Ehab K. A.
4
Nobre, Helena
4
Pakura, Stefanie
4
Pauwels, Koen
4
Romenti, Stefania
4
Rudeloff, Christian
4
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Corporate communications : an international journal
1
E-marketing in developed and developing countries : emerging practices
1
Italian journal of marketing : ITJM
1
Journal of destination marketing & management
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Measuring and evaluating CSR information and involvement strategies on corporate Facebook pages
Amabile, Sara
;
Conte, Francesca
;
Vollero, Agostino
; …
- In:
Italian journal of marketing : ITJM
2022
(
2022
)
3
,
pp. 341-369
Persistent link: https://www.econbiz.de/10013461644
Saved in:
2
Digital destination branding : a framework to define and assess European DMOs practices
Confetto, Maria Giovanna
;
Conte, Francesca
;
Palazzo, Maria
- In:
Journal of destination marketing & management
30
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014458593
Saved in:
3
CEO communication: engagement, longevity and founder centrality : an exploratory study in Italy
Conte, Francesca
;
Siano, Alfonso
;
Vollero, Agostino
- In:
Corporate communications : an international journal
22
(
2017
)
3
,
pp. 273-291
Persistent link: https://www.econbiz.de/10011778465
Saved in:
4
Challenges and opportunities of consumer empowerment in online reputation management
Vollero, Agostino
;
Siano, Alfonso
- In:
E-marketing in developed and developing countries : …
,
(pp. 1-18)
.
2013
Persistent link: https://www.econbiz.de/10009775785
Saved in:
5
Exploring the role of online consumer empowerment in reputation building : research questions hypotheses
Siano, Alfonso
;
Vollero, Agostino
;
Palazzo, Maria
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10009373375
Saved in:
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