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subject:"Retail trade"
~isPartOf:"Journal of retailing"
~isPartOf:"Psychology & marketing"
~person:"Breugelmans, Els"
~subject:"Category Management"
~subject:"Consumer behaviour"
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Retail trade
Category Management
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2
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Breugelmans, Els
Nordfält, Jens
2
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1
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1
Bagchi, Rajesh
1
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1
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1
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Cai, Jane Zhen
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Campo, Katia
1
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1
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1
Duhan, Dale F.
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Journal of retailing
Psychology & marketing
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Something free or something off? : a comparative study of the purchase effects of premiums and price cuts
Foubert, Bram
;
Breugelmans, Els
;
Gedenk, Karen
;
Rolef, …
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 5-20
Persistent link: https://www.econbiz.de/10011833422
Saved in:
2
Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
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