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subject:"Service industry"
~isPartOf:"International journal of quality and service sciences"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of service research"
~person:"Kamarulzaman, Yusniza"
~type_genre:"Article in journal"
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Service industry
Air transport
1
Airline
1
Airline service
1
Brand image
1
Brand management
1
Consumer behaviour
1
Customer satisfaction
1
Dienstleistung
1
Dienstleistungsmarketing
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
Fluggesellschaft
1
Konsumentenverhalten
1
Kundenzufriedenheit
1
Luftverkehr
1
Markenführung
1
Markenimage
1
PLS-SEM
1
Service brand equity
1
Service branding
1
Service experience
1
Service quality
1
Services
1
Services marketing
1
Structural model robustness
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Kamarulzaman, Yusniza
Ackermann, Claire-Lise
1
Belboula, Imène
1
Edvardsson, Bo
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Field, Joy M.
1
Finsterwalder, Jörg
1
Fotheringham, Darima
1
Grohmann, Marcella Maria
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Gustafsson, Anders
1
Huang, Ming-Hui
1
Koskela-Huotari, Kaisa
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Kuppelwieser, Volker
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Lemon, Katherine N.
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McColl-Kennedy, Janet R.
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Miles, Patti Collett
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Mohd-Any, Amrul Asraf
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Mustak, Mekhail
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Nuutinen, Maaria
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Ojasalo, Katri
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Ostrom, Amy L.
1
Sarker, Moniruzzaman
1
Subramony, Mahesh
1
Tronvoll, Bård
1
Ulaga, Wolfgang
1
Vink, Josina
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Wangenheim, Florian von
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Wetter Edman, Katarina
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International journal of quality and service sciences
Journal of retailing and consumer services
Journal of service research
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Validating a consumer-based service brand equity (CBSBE) model in the airline industry
Sarker, Moniruzzaman
;
Mohd-Any, Amrul Asraf
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012433421
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