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subject:"Service industry"
~person:"Roy, Sanjit"
~subject:"Beziehungsmarketing"
~subject:"Consumer behaviour"
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Service industry
Beziehungsmarketing
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Fluggesellschaft
Services marketing
6
Dienstleistungsmarketing
5
Customer satisfaction
3
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3
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3
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3
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Roy, Sanjit
Bruhn, Manfred
10
Grönroos, Christian
10
Stauss, Bernd
8
Lusch, Robert F.
7
Vargo, Stephen L.
6
Wirtz, Jochen
6
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5
Corsten, Hans
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Freiling, Jörg
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Bitner, Mary Jo
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4
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Meffert, Heribert
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Oyewole, Philemon
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Rust, Roland T.
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Akaka, Melissa Archpru
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Baglieri, Enzo
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Harris, Lloyd C.
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Journal of retailing and consumer services
1
Journal of strategic marketing
1
Services marketing cases in emerging markets : an asian perspective
1
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ECONIS (ZBW)
3
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1
Exploring customer experience, commitment, and engagement behaviours
Roy, Sanjit
;
Gruner, Richard L.
;
Guo, Jingjing
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10013170042
Saved in:
2
Customer engagement behaviors : the role of service convenience, fairness and quality
Roy, Sanjit
;
Shekhar, Vaibhav
;
Lassar, Walfried M.
; …
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 293-304
Persistent link: https://www.econbiz.de/10011904450
Saved in:
3
Malaysian Airlines versus AirAsia : customer satisfaction, service quality and service branding
Adapa, Sujana
;
Roy, Sanjit
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 67-75)
.
2017
Persistent link: https://www.econbiz.de/10011537865
Saved in:
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