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subject:"Social values"
~isPartOf:"International marketing review"
~isPartOf:"Journal of international consumer marketing"
~person:"Hirschmann, Johannes"
~person:"Zhang, Mengxia"
~subject:"Cross-cultural management"
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Social values
Cross-cultural management
Cultural identity
2
Hofstede
2
Kulturelle Identität
2
National culture
2
Nationalkultur
2
Soziale Werte
2
China
1
Chinese consumers
1
Consumer behaviour
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Corporate culture
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Corporate reputation
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Culture
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Firmenimage
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Konsumentenverhalten
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Kultur
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Luxury goods
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Luxusgüter
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Multilevel structural equation modelling
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National cultures
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Schwartz
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Structural equation model
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Strukturgleichungsmodell
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Unternehmenskultur
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attitude toward luxury
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culture
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Hirschmann, Johannes
Zhang, Mengxia
Mooij, Marieke K. de
3
Andras, Trina Larsen
1
Beniflah, Jake
1
Brewer, Paul
1
Chebat, Jean-Charles
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Debevec, Kathleen
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Diamond, William D.
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Dimitrova, Boryana V.
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Gavish, Yossi
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Ho, Nga-Ki Mavis
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Kuusik, Andres
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Madden, Thomas Justin
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Magnusson, Peter
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McSweeney, Brendan
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Parment, Anders
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Peterson, Robert M.
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Ploom, Kerli
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Rosenbloom, Bert
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Schewe, Charles D.
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Segev, Sigal
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Shoham, Aviv
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Soyez, Katja
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Swoboda, Bernhard
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Varblane, Urmas
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Venaik, Sunil
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Westjohn, Stanford A.
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International marketing review
Journal of international consumer marketing
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ECONIS (ZBW)
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Perceptions and effects of cross-national corporate reputation : the role of Hofstede's cultural value approach
Swoboda, Bernhard
;
Hirschmann, Johannes
- In:
International marketing review
34
(
2017
)
6
,
pp. 909-944
Persistent link: https://www.econbiz.de/10011799828
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2
Assessing the psychometric properties of Hofstede's versus Schwartz's cultural values of Chinese customers
Zhang, Mengxia
;
Chebat, Jean-Charles
;
Zourrig, Haithem
- In:
Journal of international consumer marketing
24
(
2012
)
5
,
pp. 304-319
Persistent link: https://www.econbiz.de/10009778700
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