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subject:"Sozialpolitik"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Altruismus"
~subject:"Nonprofit marketing"
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Search: subject_exact:"Karitative Organisation"
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Sozialpolitik
Altruismus
Nonprofit marketing
Charitable organization
4
Charity
4
Fundraising
4
Gemeinnützige Organisation
4
Wohltätigkeit
4
Altruism
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Advertising effects
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Charitable giving
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Consumer behaviour
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Nonprofit-Marketing
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Werbewirkung
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Charitable behavior
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Charity appeals
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Color psychology
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Downward social comparison
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Emotion
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Maximizing mindset
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Nonprofit organization
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Nonprofit-Organisation
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Choi, Jungsil
2
Cai, Fengyan
1
Ein-Gar, Danit
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Li, Yexin Jessica
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Lin, Yu
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Ma, Jingjing
1
Park, Hyun Young
1
Rangan, Priyamvadha
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Singh, Surendra N.
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Yang, Zhiyong
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Zhao, Xiaohong
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
14
International review on public and non-profit marketing
13
Journal of philanthropy and marketing
11
Journal of economic behavior & organization : JEBO
9
Journal of nonprofit & public sector marketing
6
Nonprofit and voluntary sector quarterly
6
Journal of business research : JBR
5
Nonprofit management & leadership
5
International journal of nonprofit & voluntary sector marketing
4
Journal of behavioral and experimental economics
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Psychology & marketing
4
Applied economics
3
Edition SocialManagement
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Games and economic behavior
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Nonprofit marketing : sectoral applications
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Discussion paper
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Discussion paper / Monash University, Department of Economics
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Discussion paper / Tinbergen Institute
2
European economic review : EER
2
Experimental economics : a journal of the Economic Science Association
2
International tax and public finance
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of behavioral decision making
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of marketing
2
Journal of retailing and consumer services
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Journal of the Academy of Marketing Science
2
Marketing letters : a journal of research in marketing
2
Sport management review
2
The service industries journal
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Wirtschafts- und Sozialpolitik
2
... Colloque / Fondation Jean Rodhain
1
A Young Fabian Pamphlet, Y.F.G. 4., The Young Fabian Group, London
1
Administrative Sciences : open access journal
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Asia-Pacific journal of business administration
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Aus Politik und Zeitgeschichte : APuZ
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Australasian marketing journal
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Are people less generous after a family member gives to charity? : the interaction of self-construal and relationship type
Zhao, Xiaohong
;
Cai, Fengyan
;
Yang, Zhiyong
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 398-416
Persistent link: https://www.econbiz.de/10014316615
Saved in:
2
Charitable maximizers : the impact of the maximizing mindset on donations to human recipients
Ma, Jingjing
;
Lin, Yu
;
Ein-Gar, Danit
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 417-434
Persistent link: https://www.econbiz.de/10014316618
Saved in:
3
How donor's regulatory focus changes the effectiveness of a sadness-evoking charity appeal
Choi, Jungsil
;
Park, Hyun Young
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
3
,
pp. 749-769
Persistent link: https://www.econbiz.de/10012939501
Saved in:
4
Opposites attract : impact of background color on effectiveness of emotional charity appeals
Choi, Jungsil
;
Li, Yexin Jessica
;
Rangan, Priyamvadha
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 644-660
Persistent link: https://www.econbiz.de/10012494708
Saved in:
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