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subject:"Sport event"
~isPartOf:"Applied economics letters"
~isPartOf:"Journal of advertising research"
~subject:"Germany"
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Search: subject_exact:"Sportereignis"
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Sport event
Germany
Sportveranstaltung
24
Football
10
Fußball
10
Professional sports
6
Profisport
6
Sport
6
Sports
6
Advertising effects
5
Werbewirkung
5
Aktienmarkt
4
Consumer behaviour
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Konsumentenverhalten
4
Sponsoring
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Sponsorship
4
Stock market
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USA
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United States
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Advertising
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Ankündigungseffekt
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Announcement effect
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Börsenkurs
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Share price
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Television advertising
3
Werbung
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Big event
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Deutschland
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Großveranstaltung
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Ireland
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Irland
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Olympics
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Online-Marketing
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Sportmarketing
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Sports marketing
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Welt
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football
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Jena, Farai
2
Lacey, Russell
2
Reilly, Barry
2
Abril Barrie, Carmen
1
Allan, Stephen
1
Burton, Jennifer Lee
1
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1
Coleman, Joshua T.
1
Cornwell, T. Bettina
1
Corsi, Armando Maria
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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Applied economics letters
Journal of advertising research
Journal of sports economics
120
European Sport management quarterly : ESMQ
108
Journal of sport management : the official journal of the North American Society of Sport Management
97
International journal of sport management and marketing : IJSMM
91
Sport marketing quarterly : preferred journal of the Sport Marketing Association
76
Sport management review
73
International journal of sport finance
60
International journal of sports marketing & sponsorship
59
Tourism management : research, policies, practice
44
Applied economics
27
International journal of event and festival management
24
Hamburg contemporary economic discussions
23
Journal of business research : JBR
23
Sport, Business and Management : an international journal ; SBM
17
Tourism economics : the business and finance of tourism and recreation
16
Journal of travel and tourism marketing
15
SpringerLink / Bücher
15
Event- und Impaktforschung
14
Faculty research series / Holy Cross, Economics and Accounting
14
Tourism management perspectives : TMP
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
European journal of operational research : EJOR
11
Discussion paper series / IZA
10
Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
10
International journal of forecasting
10
Journal of promotion management : JPM
10
Research
10
Sports event management : the Caribbean experience
10
Hamburg Contemporary Economic Discussions
9
African journal of business and economic research : AJBER
8
European journal of marketing : EJM
8
IZA Discussion Paper
8
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
8
Asian economic policy review : AEPR
7
International journal of advertising : the quarterly review of marketing communications
7
Journal of hospitality marketing & management
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Springer eBook Collection
7
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ECONIS (ZBW)
24
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1
How sensitive are sports fans to unemployment?
Reade, J. James
;
Ours, Jan C. van
- In:
Applied economics letters
30
(
2023
)
3
,
pp. 324-330
Persistent link: https://www.econbiz.de/10013553443
Saved in:
2
Are spectator preferences weaker for cup compared to league competitions? : evidence from Irish soccer
Jena, Farai
;
Reilly, Barry
- In:
Applied economics letters
29
(
2022
)
9
,
pp. 835-841
Persistent link: https://www.econbiz.de/10013411794
Saved in:
3
The role of faraway fans in sporting event sponsorship : why sponsor patronage is stronger among fans who travel far to events
Scheinbaum, Angeline Close
;
Krishen, Anjala S.
;
Lacey, …
- In:
Journal of advertising research
62
(
2022
)
1
,
pp. 49-61
Persistent link: https://www.econbiz.de/10013186363
Saved in:
4
Buying the hype? : assessing the impact of top-drafted rookies on spectator attendance in the NBA
Kelley, Edward Joseph
- In:
Applied economics letters
28
(
2021
)
15
,
pp. 1306-1309
Persistent link: https://www.econbiz.de/10012609657
Saved in:
5
The effect of the 2014 and 2018 FIFA World Cup tournaments on German national pride : a natural experiment
Gassmann, Freya
;
Haut, Jan
;
Emrich, Eike
- In:
Applied economics letters
27
(
2020
)
19
,
pp. 1541-1545
Persistent link: https://www.econbiz.de/10012315660
Saved in:
6
Does athletes' performance influence a sponsor's stock-market value? : assessing the effects of sponsored athletes who represent Japan in international tournaments
Mori, Keiya
;
Morino, Tatsuaki
;
Takeda, Fumiko
- In:
Journal of advertising research
60
(
2020
)
4
,
pp. 439-451
Persistent link: https://www.econbiz.de/10012495776
Saved in:
7
Does a marching band impact college Football game attendance? : a panel study of Division II
Natke, Paul A.
;
Thomas, Elizabeth A.
- In:
Applied economics letters
26
(
2019
)
16
,
pp. 1354-1357
Persistent link: https://www.econbiz.de/10012204764
Saved in:
8
The impact of airing super bowl television ads early on social media : benefits and drivers of watching, liking, and sharing advertisements on social media
Burton, Jennifer Lee
;
Mueller, Kristen M.
;
Gollins, Jan
; …
- In:
Journal of advertising research
59
(
2019
)
4
,
pp. 391-401
Persistent link: https://www.econbiz.de/10012159849
Saved in:
9
Advertisement typicality : a longitudinal experiment : can sponsors transfer the image of a sporting event to their brand?
Mazodier, Marc
;
Corsi, Armando Maria
;
Quester, Pascale G.
- In:
Journal of advertising research
58
(
2018
)
3
,
pp. 268-281
Persistent link: https://www.econbiz.de/10011929119
Saved in:
10
How does wall street react to global sports sponsorship announcements? : an analysis of the effect on sponsoring companies' stock market prices
Abril Barrie, Carmen
;
Sanchez, Joaquin
;
Recio, Teresa
- In:
Journal of advertising research
58
(
2018
)
3
,
pp. 297-310
Persistent link: https://www.econbiz.de/10011929126
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