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subject:"Strategisches Management"
~language:"eng"
~subject:"Konsumentenverhalten"
~type_genre:"Konferenzbeitrag"
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Search: subject_exact:"Reputation von Unternehmen"
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Strategisches Management
Konsumentenverhalten
Corporate reputation
23
Firmenimage
23
Reputation
13
Consumer behaviour
5
Stakeholder
5
Brand management
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Markenführung
4
Brand image
3
CSR
3
Markenimage
3
Reputation management
3
corporate reputation
3
Automotive industry
2
Bank
2
Coronavirus
2
Designation of origin
2
Environmental management
2
Europa
2
Europe
2
Globalisierung
2
Globalization
2
Herkunftsbezeichnung
2
Kfz-Industrie
2
Public relations
2
Ranking method
2
Ranking-Verfahren
2
South Africa
2
Südafrika
2
Umweltmanagement
2
Öffentlichkeitsarbeit
2
2008-2015
1
Academic ranking
1
Agency theory
1
Alcohol consumption
1
Alkoholkonsum
1
Austria
1
Automobilzulieferindustrie
1
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Konferenzbeitrag
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542
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542
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29
Book section
29
Graue Literatur
20
Non-commercial literature
20
Arbeitspapier
17
Working Paper
17
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8
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6
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6
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Cai, Hongbin
1
Fan, Jun
1
Fatima, Marsel
1
Jin, Ginger Zhe
1
Kim, Kyungok K.
1
Kim, Yeonshin
1
Liu, Chong
1
Nadjat, Hamdani
1
Oh, Sangdo
1
Pritchard, Mark
1
Qiu, Hong-liang
1
Song, Sujin
1
Wilson, Theresa
1
Yoon, Sukki
1
Zhou, Li-An
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International journal of industrial organization
1
Journal of business research : JBR
1
Public personnel management
1
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
5
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1
Effects of country-of-assembly image on purchase intention : the case of Algerian Renault Symbol car
Fatima, Marsel
;
Nadjat, Hamdani
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 103-109)
.
2023
Persistent link: https://www.econbiz.de/10013541898
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2
Building corporate reputation through consumer responses to green new products
Pritchard, Mark
;
Wilson, Theresa
- In:
The journal of brand management : an international journal
25
(
2018
)
1
,
pp. 38-52
Persistent link: https://www.econbiz.de/10011875597
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3
Seller reputation : from word-of-mouth to centralized feedback
Cai, Hongbin
;
Jin, Ginger Zhe
;
Liu, Chong
;
Zhou, Li-An
- In:
International journal of industrial organization
34
(
2014
),
pp. 51-65
Persistent link: https://www.econbiz.de/10011292596
Saved in:
4
Higher quality or lower price? : how value-increasing promotions affect retailer reputation via perceived value
Yoon, Sukki
;
Oh, Sangdo
;
Song, Sujin
;
Kim, Kyungok K.
; …
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2088-2096
Persistent link: https://www.econbiz.de/10010400113
Saved in:
5
Examining the effects of tourist resort image on place attachment : a case of Zhejiang, China
Fan, Jun
;
Qiu, Hong-liang
- In:
Public personnel management
43
(
2014
)
3
,
pp. 340-354
Persistent link: https://www.econbiz.de/10010402673
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