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subject:"Supply chain"
~person:"Vafeas, Mario"
~subject:"Unternehmensnetzwerk"
~subject:"service-dominant logic"
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Supply chain
Unternehmensnetzwerk
service-dominant logic
Betriebliche Wertschöpfung
3
Customer integration
3
Kundenintegration
3
Service-Dominant Logic
3
Service-dominant logic
3
Value creation
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Beziehungsmarketing
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Lieferantenmanagement
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Marketing theory
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Marketingtheorie
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Relationship marketing
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Supplier relationship management
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resource integration
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B-to-B-Marketing
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Business-to-business
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Business-to-business marketing
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Co-creation of value
1
Customer value
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Dienstleistungsmarketing
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Digitalisierung
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Digitization
1
Happiness
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Kundenwert
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Lebensqualität
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Quality of life
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Resource-based view
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Ressourcenorientierter Ansatz
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Satisfaction
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Services marketing
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Zufriedenheit
1
client-agency relationships
1
client/agency relationships
1
institutional logics
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service eco-systems
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subjective well-being
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value co-creation
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value co-destruction
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value diminution
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Vafeas, Mario
Lusch, Robert F.
8
Vargo, Stephen L.
6
Akaka, Melissa Archpru
4
Alexander Joseph Ibnu Wibowo
3
Barrutia, José M.
3
Edvardsson, Bo
3
Hughes, Tim
3
Tokman, Mert
3
Adams, Frank G.
2
Adel, Riham
2
Behnam, Mohsen
2
Beitelspacher, Lauren Skinner
2
Blaschke, Michael
2
Bonamigo, Andrei
2
Breidbach, Christoph F.
2
Busser, James A.
2
Carvalho, José Mexia Crespo de
2
Chakraborty, Samyadip
2
Daunt, Kate L.
2
Dobrzykowski, David D.
2
Dza, Mawuko
2
Echebarria, Carmen
2
Fawcett, Stanley E.
2
Ferdinand, Augusty Tae
2
Fisher, Ron
2
Gapp, Rod
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Hardyman, Wendy
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Hilton, Toni
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Horbel, Chris
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Jung, Reinhard
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Kitchener, Martin
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Lappalainen, Inka
2
Maas, Steffen
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Nowicki, David R.
2
Peters, Linda D.
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Peterson, Mark
2
Pikkarainen, Minna
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Popp, Bastian
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Randall, Wesley S.
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Marketing theory
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Journal of business-to-business marketing
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ECONIS (ZBW)
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Happiness and co-creation of value : playing the blues
Hughes, Tim
;
Vafeas, Mario
- In:
Marketing theory
21
(
2021
)
4
,
pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
Saved in:
2
Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim
;
Vafeas, Mario
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10012196308
Saved in:
3
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
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