//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Theorie"
type_genre:"Aufsatz im Buch"
~isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~subject:"Estimation"
~subject:"Schätztheorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Estimation"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Estimation
Schätztheorie
Schätzung
20
Advertising effects
16
Werbewirkung
16
Deutschland
8
Germany
8
Consumer behaviour
6
Konsumentenverhalten
6
Netherlands
6
Niederlande
6
Mobile Marketing
4
Mobile marketing
4
Print advertising
4
Printwerbung
4
Brand image
3
International marketing
3
Internationales Marketing
3
Markenimage
3
Perception
3
Wahrnehmung
3
Fernsehwerbung
2
France
2
Frankreich
2
Mobile communications
2
Mobilkommunikation
2
Spain
2
Spanien
2
Sponsoring
2
Sponsorship
2
Television advertising
2
American
1
Amerikanisch
1
Außenwerbung
1
Beziehungsmarketing
1
Brand management
1
Celebrity endorsement
1
Celebrity-Werbung
1
Credibility
1
Customer service
1
Digital platform
1
more ...
less ...
Type of publication
All
Article
20
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
20
Language
All
English
20
Author
All
Diehl, Sandra
2
Mulken, Margot van
2
Okazaki, Shintaro
2
Silberer, Günter
2
Smit, Edith
2
Terlutter, Ralf
2
Weinberg, Peter
2
Bambauer, Silke
1
Bergen, Geertje van
1
Bronner, Fred
1
Cornwell, Bettina T.
1
Deeksha Singh
1
Dudzik, Thade
1
Engelhardt, Jan-Frederik
1
Enschot, Renske van
1
Gaur, Sanjaya Singh
1
Gierl, Heribert
1
Gröppel-Klein, Andrea
1
Hartmann, Patrick
1
Hoeken, Hans
1
Ibáñez, Vanessa Apaolaza
1
Karjaluoto, Heikki
1
Katsukura, Akihiro
1
Klerkx, Mandy
1
Lagerwerf, Luuk
1
Leppäniemi, Matti
1
Mau, Gunnar
1
Meurs, Lex van
1
Mueller, Barbara
1
Neijens, Peter
1
Nishiyama, Mamoru
1
Oldenkamp, Elise
1
Pathak, Shalini
1
Salo, Jari
1
Schulz, Olaf
1
Sinisalo, Jaakko
1
Temme, Dirk
1
Tolboom, Maarten
1
Weihe, Kerstin
1
Weisenfeld-Schenk, Ursula
1
more ...
less ...
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Ökonomische Dynamik in Zentraleuropa : Innovation, Strukturwandel, Umwelt und Finanzarchitektur ; Annual Meeting of the Austrian Economic Association (NOeG) - 2006 ; NOeG 2006 May, 5th - 6th, 2006
26
East European transition and EU enlargement : a quantitative approach ; with 105 tables
16
Applied quantitative finance
14
Essays on port economics
14
Neuere Theorien und Methoden in den Wirtschafts- und Sozialwissenschaften des Landbaus : 54. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 17. bis 19. September 2014
14
Geld, Finanzwirtschaft, Banken und Versicherungen : 1996 ; Beiträge zum 7. Symposium Geld, Finanzwirtschaft, Banken und Versicherungen an der Universität Karlsruhe vom 11.- 13. Dezember 1996
13
Selected topics in applied econometrics
13
From school to work : a comparative study of educational qualifications and occupational destinations
12
Unternehmen im Agrarbereich vor neuen Herausforderungen : 45. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 05. bis 07. Oktober 2005 in Göttingen
12
Les marchés urbains du travail en Afrique subsaharienne
11
Perspektiven für die Agrar- und Ernährungswirtschaft nach der Liberalisierung : 55. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 23. bis 25. September 2015
11
Advances in macroeconometric modeling : papers and proceedings of the 4th IWH Workshop in Macroeconometrics
10
ERSA 2002 Dortmund, [August 27th - 31st] : from industry to advanced services : perspectives of European metropolitan regions ; congress CD-ROM ; [42nd Congress of the European Regional Science Association]
10
Panelanalysen zu Lohnstruktur, Qualifikation und Beschäftigungsdynamik
10
Return to growth in CIS countries : monetary policy and macroeconomic framework ; with 65 tables
10
The European labour market : regional dimensions ; with 53 tables
10
The interrelationship between financial and energy markets
10
Economie locali, modelli di agglomerazione e apertura internazionale : nuove ricerche della Banca d'Itali sullo sviluppo territoriale ; atti del convegno Bologna, 20 novembre 2003, Facoltà e Dipartimento di Scienze Statistiche dell'Università degli Studi
9
Emerging markets : any lessons for Southeastern Europe? : March 5 and 6, 2007
9
Essays on microeconomics and industrial organisation : with 103 tables
9
Geography, institutions and regional economic performance
9
Information systems outsourcing : enduring themes, new perspectives and global challenges ; with 71 tables
9
International advertising and communication : current insights and empirical findings
9
Investigating the relationship between the financial and real economy
9
Local economies and internationalization in Italy : papers presented at the conference held in Bologna, 20 November 2003 ; Univ. of Bologna, Faculty and Department of Statistics
9
Möglichkeiten und Grenzen der wissenschaftlichen Politikanalyse : 50. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 29. September bis 1. Oktober 2010
9
Portfolio construction, measurement, and efficiency : essays in honor of Jack Treynor
9
Robustness in econometrics
9
Studies on interdisciplinary economics and business ; Volume 1
9
Theoretische Fundierung und praktische Relevanz der Handelsforschung
9
Uncertainty analysis in econometrics with applications : [This volume contains papers presented at TES 2013 - The Sixth International Conference of the Thailand Econometric Society, which is held in Chiang Mai, Thailand, during January 10th - 11th, 2013 ...]
9
Use of survey data for industry, research and economic policy : selected papers presented at the 24th CIRET conference, Wellington, New Zealand 1999
9
Agrar- und Ernährungswirtschaft zwischen Ressourceneffizienz und gesellschaftlichen Erwartungen : 57. Jahrestagung der Gesellschaft für Wirtschafts - und Sozialwissenschaften des Landbaues e.V. vom 13. bis 15. September 2017
8
Applying Kernel and nonparametric estimation to economic topics
8
Behavioral finance
8
Determinants of growth and business cycles : theory, empirical evidence and policy implications ; INFER annual conference 2003
8
Development and underdevelopment : the political economy of global inequality
8
Drivers of innovation, entrepreneurship and regional dynamics : [Annual Tinbergen Workshop ; the theme of the June 2009 Workshop was "Creative, intellectual and entrepreneurial resources for regional development: analysis and policy"]
8
Econometric methods for analyzing economic development
8
more ...
less ...
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Puffery vs. product claims : what do consumers perceive?: what do consumers believe?
Mueller, Barbara
- In:
Advertising and communication : proceedings 4th …
,
(pp. 15-26)
.
2005
Persistent link: https://www.econbiz.de/10003353590
Saved in:
2
Comparing the influence of media-based and non media-based factors on consumer purchasing behavior : an approach using the diary method
Diehl, Sandra
;
Terlutter, Ralf
;
Weinberg, Peter
- In:
Advertising and communication : proceedings 4th …
,
(pp. 31-40)
.
2005
Persistent link: https://www.econbiz.de/10003353593
Saved in:
3
Success factors in newspaper advertising insight into content, design and placement factors that impact upon effects of newspaper advertisements
Smit, Edith
;
Neijens, Peter
- In:
Advertising and communication : proceedings 4th …
,
(pp. 55-60)
.
2005
Persistent link: https://www.econbiz.de/10003353599
Saved in:
4
Is more complex better? : verbo-pictoral rhetorical figures in magazine advertisements
Enschot, Renske van
;
Hoeken, Hans
;
Mulken, Margot van
- In:
Advertising and communication : proceedings 4th …
,
(pp. 82-89)
.
2005
Persistent link: https://www.econbiz.de/10003353614
Saved in:
5
Interaction of word and image in advertising and consumer response
Mulken, Margot van
;
Bergen, Geertje van
;
Oldenkamp, Elise
- In:
Advertising and communication : proceedings 4th …
,
(pp. 90-95)
.
2005
Persistent link: https://www.econbiz.de/10003353619
Saved in:
6
Communicational implementation of green brand associations : effects on grand attitude
Hartmann, Patrick
;
Ibáñez, Vanessa Apaolaza
- In:
Advertising and communication : proceedings 4th …
,
(pp. 96-109)
.
2005
Persistent link: https://www.econbiz.de/10003353620
Saved in:
7
Brand relationship quality why relationships between consumers and their brands differ
Smit, Edith
;
Tolboom, Maarten
;
Bronner, Fred
- In:
Advertising and communication : proceedings 4th …
,
(pp. 120-129)
.
2005
Persistent link: https://www.econbiz.de/10003353716
Saved in:
8
Identifying the degree of online standardisation : a cross-national analysis of American brands' websites in Europe
Okazaki, Shintaro
- In:
Advertising and communication : proceedings 4th …
,
(pp. 138-144)
.
2005
Persistent link: https://www.econbiz.de/10003353721
Saved in:
9
Cross-national comparisons of scales : assessing measurement invariance of ordinal indicators by multigroup confirmatory factor analysis
Temme, Dirk
- In:
Advertising and communication : proceedings 4th …
,
(pp. 174-182)
.
2005
Persistent link: https://www.econbiz.de/10003353797
Saved in:
10
Efficiency of integrated sponsorship advertising
Dudzik, Thade
;
Gröppel-Klein, Andrea
- In:
Advertising and communication : proceedings 4th …
,
(pp. 193-203)
.
2005
Persistent link: https://www.econbiz.de/10003353801
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->