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subject:"Theorie"
~person:"Kemper, Anne Christin"
~subject:"Business-to-Business-Marketing"
~subject:"Marketingmanagement"
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Theorie
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KM-Europa-Metal-Aktiengesellschaft <Osnabrück, 1995 - 2001>
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Kemper, Anne Christin
Kleinaltenkamp, Michael
22
Backhaus, Klaus
19
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Di Benedetto, C. Anthony
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Lindgreen, Adam
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Lippold, Dirk
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Möller, K. E. Kristian
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Institut für Markt- und Distributionsforschung <Köln>
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ECONIS (ZBW)
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Strategische Markenpolitik im Investitionsgüterbereich
Kemper, Anne Christin
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2000
Persistent link: https://www.econbiz.de/10001513313
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Markenpolitik im Investitionsgüterbereich : dargestellt am Beispiel eines Halbfabrikateherstellers aus der Metallindustrie
Kemper, Anne Christin
;
Geerdes, Christian
-
1997
Persistent link: https://www.econbiz.de/10000984884
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