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subject:"USA"
~person:"Jiang, Zhenhui"
~person:"Walmsley, Philip T."
~type_genre:"Article in journal"
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Leveraging user-generated content for product promotion : the effects of firm-highlighted reviews
Yi, Cheng
;
Jiang, Zhenhui
;
Li, Xiuping
;
Lu, Xianghua
- In:
Information systems research : ISR
30
(
2019
)
3
,
pp. 711-725
Persistent link: https://www.econbiz.de/10012118878
Saved in:
2
Predictor content matters for knowledge testing : evidence supporting content validation
Sackett, Paul R.
;
Walmsley, Philip T.
;
Koch, Amanda J.
; …
- In:
Human performance
29
(
2016
)
1
,
pp. 54-71
Persistent link: https://www.econbiz.de/10011637456
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