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subject:"Ukraine"
~isPartOf:"Marketing management : a cultural perspective"
~subject:"Economic transition"
~subject:"Foreign investment"
~subject:"International economic relations"
~subject:"Russland"
~type_genre:"Fallstudie"
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Ukraine
Economic transition
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Russland
International marketing
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Internationales Marketing
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National culture
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Nationalkultur
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Russia
2
Advertising effects
1
Cosmetics industry
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Ger, Güliz
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Kravets, Olga
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Sandıkçı, Özlem
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Tolstikova, Natalia
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Marketing management : a cultural perspective
The Russian gas matrix : how markets are driving change
12
Studies on Russian economic development : the official journal of the Institute of Economic Forecasting, Russian Academy of Sciences
5
Journal of East-West business
4
Business, society and politics : multinationals in emerging markets
3
Journal of comparative economics : the journal of the Association for Comparative Economic Studies
3
Aus Forschung und Praxis : Schriftenreihe des Instituts für Baubetriebswesen der Technischen Universität Dresden
2
Bank privatization in Central Europe and Russia
2
Europäische Hochschulschriften / 5
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Investing in BRIC countries : evaluating risk and governance in Brazil, Russia, India & China
2
Journal of East European management studies : JEEMS
2
Sovereign debt : a guide for economists and practitioners
2
The Canada-Russia Corporate Governance Program : 2000 - 2006 ; history, papers, cases and prospects
2
The challenge of BRIC multinationals
2
The journal of business & industrial marketing
2
Transition studies review
2
A World Bank study
1
Automobillogistik : Stand und Zukunftstrends
1
BASEES-Routledge series on Russian and East European studies
1
Bau - Immobilien - Vergabe
1
Bilanz und Perspektiven der Transformation in Osteuropa : [Ergebnisse der VII. Jahreswirtschaftstagung des Instituts für Weltwirtschaft und Internationales Management der Universität Bremen]
1
Corporate social responsibility and environmental management
1
Country and political risk : practical insights for global finance
1
Critical perspectives on international business
1
Die besten Case Studies zum Thema Wachstum : Produkte entwickeln, Märkte erschließen, M&A-Deals managen ; ausführliche Fallstudien schildern typische Managementprobleme - renommierte Experten geben Rat
1
Diskussionspapiere der Europa-Universität Viadrina Frankfurt (Oder), Fakultät Wirtschaftswissenschaften
1
Disrupted economic relationships : disasters, sanctions, and dissolutions
1
Earth matters : indigenous peoples, the extractive industries and corporate social responsibility
1
Economic diversification policies in natural resource rich economies
1
Economic studies in inequality, social exclusion and well-being
1
Enterprise & society : the international journal of business history
1
Entrepreneurship and sustainability : business solutions for poverty alleviation from around the world
1
Entrepreneurship, theory and practice : ET & P
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Eurasian geography and economics
1
Europe Asia studies
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European journal of international management : EJIM
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Europäische Hochschulschriften / 19 / B
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Dove in Russia : the role of culture in advertising success
Tolstikova, Natalia
- In:
Marketing management : a cultural perspective
,
(pp. 78-92)
.
2012
Persistent link: https://www.econbiz.de/10009507179
Saved in:
2
International marketing at the interface of the alluring global and the comforting local
Ger, Güliz
;
Kravets, Olga
;
Sandıkçı, Özlem
- In:
Marketing management : a cultural perspective
,
(pp. 30-42)
.
2012
Persistent link: https://www.econbiz.de/10009507187
Saved in:
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