//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"United States"
~isPartOf:"Journal of hospitality marketing & management"
~subject:"Brand image"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Event management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
United States
Brand image
Event marketing
13
Event-Marketing
13
Destination management
4
Destinationsmanagement
4
Event
4
Holiday behaviour
4
Urlaubsverhalten
4
Veranstaltung
4
Big event
3
Consumer behaviour
3
Großveranstaltung
3
Konsumentenverhalten
3
Theorie
3
Theory
3
Tourism marketing
3
Tourismusmarketing
3
Hotel industry
2
Hotellerie
2
Luxury goods
2
Luxusgüter
2
Sport event
2
Sportveranstaltung
2
Tourism
2
Tourismus
2
USA
2
experiential marketing
2
2004-2008
1
Arkansas
1
Arts
1
Beziehungsmarketing
1
Canada
1
Creativity
1
Cultural sector
1
Customer satisfaction
1
Designation of origin
1
Deutschland
1
Emotion
1
Erfolgsfaktor
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
3
Case study
1
Fallstudie
1
Language
All
English
3
Author
All
Florek, Magdalena
1
Insch, Andrea
1
Robertson, Lona J.
1
Way, Kelly A.
1
Ziakas, Vassilios
1
Published in...
All
Journal of hospitality marketing & management
International journal of sport management and marketing : IJSMM
6
Journal of travel and tourism marketing
5
Journal of advertising research
4
Tourism management perspectives : TMP
4
International journal of event and festival management
3
The journal of brand management : an international journal
3
Asia Pacific journal of marketing and logistics
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of contemporary hospitality management
2
International journal of hospitality management
2
International journal of retail & distribution management
2
Journal of business research : JBR
2
Journal of destination marketing & management
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Journal of vacation marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Sport, Business and Management : an international journal ; SBM
2
Tourism management : research, policies, practice
2
Applied financial economics letters
1
Business analyst : a refereed journal of Shri Ram College of Commerce
1
European Sport management quarterly : ESMQ
1
European journal of marketing : EJM
1
Global journal of business research : GJBR
1
International journal of business environment : IJBE
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of management, economics and social sciences : IJMESS
1
International journal of nonprofit & voluntary sector marketing
1
International journal of nonprofit and voluntary sector marketing
1
International journal of sports marketing & sponsorship
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of business economics and management
1
Journal of economics & management
1
Journal of economics and business research
1
Journal of financial econometrics : official journal of the Society for Financial Econometrics
1
Journal of food products marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Planning and leveraging event portfolios : towards a holistic theory
Ziakas, Vassilios
- In:
Journal of hospitality marketing & management
23
(
2014
)
3/4
,
pp. 327-356
Persistent link: https://www.econbiz.de/10010396179
Saved in:
2
Shopping and tourism patterns of attendees of the Bikes, Blues & BBQ festival
Way, Kelly A.
;
Robertson, Lona J.
- In:
Journal of hospitality marketing & management
22
(
2013
)
1/2
,
pp. 116-133
Persistent link: https://www.econbiz.de/10009736308
Saved in:
3
When fit matters : leveraging destination and event image congruence
Florek, Magdalena
;
Insch, Andrea
- In:
Journal of hospitality marketing & management
20
(
2011
)
3/4
,
pp. 265-286
Persistent link: https://www.econbiz.de/10009130561
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->