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subject:"Welt"
~person:"Berry, Christopher"
~person:"Rao, Anita"
~person:"Waldfogel, Joel"
~subject:"Advertising"
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Welt
Advertising
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5
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natural experiments
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1995-1997
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Berry, Christopher
Rao, Anita
Waldfogel, Joel
Nelson, Jon Paul
4
Petty, Ross D.
4
Avery, Rosemary J.
2
Bishop, John A.
2
Eisenberg, Matthew
2
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ECONIS (ZBW)
3
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Deceptive claims using fake news advertising : the impact on consumers
Rao, Anita
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 534-554
Persistent link: https://www.econbiz.de/10013258053
Saved in:
2
The effects of the FTC-mandated disclosure on homeopathic product purchase intentions and efficacy perceptions
Cermin, Ashley
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 47-58
Persistent link: https://www.econbiz.de/10012103209
Saved in:
3
Demand for "healthy" products : false claims and FTC regulation
Rao, Anita
;
Wang, Emily
- In:
Journal of marketing research : JMR
54
(
2017
)
6
,
pp. 968-989
Persistent link: https://www.econbiz.de/10011785006
Saved in:
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