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subject:"Women"
~isPartOf:"Multi-channel marketing, branding and retail design : new challenges and opportunities"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Markenartikel"
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Multi-channel marketing, branding and retail design : new challenges and opportunities
The journal of brand management : an international journal
Journal of consumer behaviour : an international research review
3
Cases on branding strategies and product development : successes and pitfalls
2
Gender, China and the World Trade Organization : essays from feminist economics
2
Journal of global marketing
2
Young consumers : insight and ideas for responsible marketers
2
Business & society
1
Entrepreneurship, theory and practice : ET & P
1
European Working Group 'Multiple Criteria Decision Aiding' Series
1
Europäisches Studienprogramm für Betriebswirtschaft London - Madrid - Reims - Reutlingen / Reutlinger Arbeitsberichte
1
Feminist economics
1
Gabler Edition Wissenschaft / Schriften zur quantitativen Betriebswirtschaftslehre
1
Global marketing strategies for the promotion of luxury goods
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of consumer studies
1
International journal of economics and business research : IJEBR
1
International journal of entrepreneurship and small business
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of Islamic marketing : JIMA
1
Journal of advanced research in law and economics : JARLE
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of international consumer marketing
1
Journal of marketing communications
1
Labour economics : official journal of the European Association of Labour Economists
1
Marketing letters : a journal of research in marketing
1
Materialien des Zentrums für Regionale Entwicklungsforschung der Justus-Liebig-Universität Gießen
1
Middle East journal of management : MEJM
1
NBER Working Paper
1
NBER working paper series
1
Organizations and markets in emerging economies
1
Oxford studies in gender and international relations
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
1
Responsible Consumption and Sustainability : Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics
1
The advertising handbook
1
The journal of applied business research
1
Vision : the journal of business perspective
1
Working paper / Iowa State University, Department of Economics
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Designing-in consumer identity and experience via social media respresentation and engagement effects : contesting female body image and branding
Winfield, Suzanne
;
Richardson, Yvonne
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 51-72)
.
2016
Persistent link: https://www.econbiz.de/10011582596
Saved in:
2
Consumer-brand relationships within the luxury cosmetic domain
Hodge, April Charlotte
;
González Romo, Zahaira
; …
- In:
The journal of brand management : an international journal
22
(
2015
)
8
,
pp. 631-657
Persistent link: https://www.econbiz.de/10011399852
Saved in:
3
Expressing herself through brands : a comparative study of women in six Asia-Pacific nations
Wallström, Åsa
;
Steyn, Peter
;
Pitt, Leyland F.
- In:
The journal of brand management : an international journal
18
(
2010/11
)
3
,
pp. 228-237
Persistent link: https://www.econbiz.de/10008810214
Saved in:
4
The relationship between consumer involvement and brand perceptions of female cosmetic consumers
Guthrie, Michelle F.
;
Kim, Hye-shin
- In:
The journal of brand management : an international journal
17
(
2009/10
)
2
,
pp. 114-133
Persistent link: https://www.econbiz.de/10003909881
Saved in:
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