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type:"article"
type_genre:"Case study"
~person:"Adhikari, Atanu"
~subject:"India"
~type_genre:"Book review"
~type_genre:"Mehrbändiges Werk"
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Adhikari, Atanu
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Strategic marketing cases in emerging markets
6
Market orientation : transforming food and agribusiness around the customer
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ECONIS (ZBW)
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Tanishq: bringing jewellery to daily life
Adhikari, Atanu
;
Sankaran, Ramesh Kumar
;
Karkhanis, Trupti
- In:
Strategic marketing cases in emerging markets
,
(pp. 11-25)
.
2017
Persistent link: https://www.econbiz.de/10011667535
Saved in:
2
ABC limited
Sinha, Anshuman
;
Das, Smita
;
Naidu, Sumanth
;
Adhikari, Atanu
- In:
Strategic marketing cases in emerging markets
,
(pp. 27-45)
.
2017
Persistent link: https://www.econbiz.de/10011667536
Saved in:
3
Funmax 4D Animation Theatre
Malik, Rashmi
;
Shah, Kalpit
;
Yerrabolu, Brahmeswarar
; …
- In:
Strategic marketing cases in emerging markets
,
(pp. 79-97)
.
2017
Persistent link: https://www.econbiz.de/10011667539
Saved in:
4
Revolution ventures - introduction to the service organization and situation description
Roy, Gautam
;
Adhikari, Atanu
- In:
Strategic marketing cases in emerging markets
,
(pp. 107-115)
.
2017
Persistent link: https://www.econbiz.de/10011667545
Saved in:
5
Irrway - a green personal mobility solution
Chandrashekar, M. S.
;
Sharma, Gaurav
;
Rangadhol, Basant P.
- In:
Strategic marketing cases in emerging markets
,
(pp. 129-145)
.
2017
Persistent link: https://www.econbiz.de/10011667557
Saved in:
6
Citrus ventures - distressed asset specialist
Shastry, Harsha C.
;
Lakshmipathi, B. T.
;
Manohar
;
Rau, …
- In:
Strategic marketing cases in emerging markets
,
(pp. 147-162)
.
2017
Persistent link: https://www.econbiz.de/10011667588
Saved in:
7
Market orientation when customers seem content with the status quo : observations from Indian agri-business and a case study
Raj, S. P.
;
Adhikari, Atanu
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 208-228)
.
2010
Persistent link: https://www.econbiz.de/10010474608
Saved in:
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