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type:"article"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Organizational research methods : ORM"
~person:"Koporcic, Nikolina"
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Koporcic, Nikolina
Bailyn, Lotte
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Industrial marketing management : the international journal for industrial and high-tech firms
Organizational research methods : ORM
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ECONIS (ZBW)
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Corporate brand identity co-creation in business-to-business contexts
Iglesias, Oriol
;
Landgraf, Polina
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 32-43
Persistent link: https://www.econbiz.de/10012211932
Saved in:
2
Collecting rich qualitative data on business relationships and networks in CEE countries : challenges and plausible solutions
Ivanova-Gongne, Maria
;
Koporcic, Nikolina
;
Dziubaniuk, Olga
- In:
Industrial marketing management : the international …
70
(
2018
),
pp. 193-204
Persistent link: https://www.econbiz.de/10011863863
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