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type:"article"
~isPartOf:"Journal of marketing theory and practice : JMTP"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~subject:"USA"
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Hedonism, hedonistic shopping experiences and compulsive buying tendency : a demographics-based model approach
Tarka, Piotr
;
Harnish, Richard J.
;
Babaev, Jasurbek
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
2
,
pp. 197-222
Persistent link: https://www.econbiz.de/10014299398
Saved in:
2
Effects of hedonic shopping motivations and gender differences on compulsive online buyers
Wang, Xuhui
;
Ali, Fayaz
;
Tauni, Muhammad Zubair
;
Zhang, …
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10013204903
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