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type:"article"
~person:"Bonner, Karen"
~person:"Branchik, Blaine J."
~subject:"Geschlecht"
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Bonner, Karen
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Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Small business economics : an international journal
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ECONIS (ZBW)
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A "deviant men" theory of business expectations in nascent entrepreneurs
Martiarena, Alona
;
Levie, Jonathan
;
Marlow, Susan
; …
- In:
Small business economics : an international journal
61
(
2023
)
3
,
pp. 909-930
Persistent link: https://www.econbiz.de/10014424515
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2
Self-oriented masculinity : advertisements and the changing culture of the male market
Branchik, Blaine J.
;
Ghosh Chowdhury, Tilottama
- In:
Journal of macromarketing : examining the interactions …
33
(
2013
)
2
,
pp. 160-171
Persistent link: https://www.econbiz.de/10009756534
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