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~person:"Bulla, Martin"
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Key debates and contemporary issues in nonprofit marketing
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Nonprofit marketing : sectoral applications
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The Routledge companion to nonprofit marketing
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ECONIS (ZBW)
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Applying the marketing concept to cultural organisations : an empirical study of the relationship between market orientation and performance
Gainer, Brenda
;
Padanyi, Paulette
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2008
Persistent link: https://www.econbiz.de/10003717592
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Marketing and non-profit organizations in the Czech Republic
Bulla, Martin
;
Starr-Cross, David
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2008
Persistent link: https://www.econbiz.de/10003718236
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Operationalizing the marketing concept : achieving market orientation in the nonprofit context
Padanyi, Paulette
- In:
The Routledge companion to nonprofit marketing
,
(pp. 11-27)
.
2008
Persistent link: https://www.econbiz.de/10003592264
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