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~subject:"Rural area"
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1
Issues, challenges and opportunities in the digitalization of rural markets
Khan, Sania
- In:
Human systems management : HSM
42
(
2023
)
1
,
pp. 72-87
Persistent link: https://www.econbiz.de/10014246244
Saved in:
2
How to serve online consumers in rural markets : evidence-based recommendations
Sousa, Rui
;
Horta, Carolina
;
Ribeiro, Ricardo
; …
- In:
Business horizons
63
(
2020
)
3
,
pp. 351-362
Persistent link: https://www.econbiz.de/10012238289
Saved in:
3
Vho (Ms) Denga na (and) Vho (Ms) Masindi : role-model rural bricoleur women entrepreneurs
Mafukata, Mavhungu Abel
;
Musitha, Mavhungu Elias
- In:
International journal of entrepreneurship and small business
38
(
2019
)
4
,
pp. 415-451
Persistent link: https://www.econbiz.de/10012168890
Saved in:
4
Conceptual expansion of the discipline of rural marketing : an objective analysis
Sarkar, Dev Narayan
;
Kundu, Kaushik
;
Chaudhuri, Himadri Roy
- In:
Vision : the journal of business perspective
20
(
2016
)
3
,
pp. 169-183
Persistent link: https://www.econbiz.de/10011667338
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5
Promoting oral health in rural India : the case of pepsodent
Bahal, Shubhra
;
Sahay, A.
- In:
Global business review
16
(
2015
)
3
,
pp. 524-536
Persistent link: https://www.econbiz.de/10011410140
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6
Outshoppoing in rural periodic markets : a retailing opportunity
Velayudhan, Sanal Kumar
- In:
International journal of retail & distribution management
42
(
2014
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10010250104
Saved in:
7
Rural marketing mix in Bhutan : an FMCG perspective
Sarkar, Dev Narayan
;
Pareek, Gagan
- In:
The IUP journal of management research : IJMR
12
(
2013
)
3
,
pp. 7-28
Persistent link: https://www.econbiz.de/10009787497
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8
Bangladesh's rural sales program : towards a scalable rural sales agent model for distributing socially beneficial goods to the poor
McKague, Kevin
;
Tinsley, Sarah
- In:
Social enterprise journal
8
(
2012
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10009571661
Saved in:
9
Building inclusive markets in rural Bangladesh : how intermediaries work institutional voids
Mair, Johanna
;
Martí, Ignasi
;
Ventresca, Marc J.
- In:
Academy of Management journal : AMJ
55
(
2012
)
4
,
pp. 819-850
Persistent link: https://www.econbiz.de/10009625399
Saved in:
10
Interlocked village markets and trader idiosyncrasy in rural India
Subramanian, Arjunan
;
Qaim, Matin
- In:
Journal of agricultural economics
62
(
2011
)
3
,
pp. 690-709
Persistent link: https://www.econbiz.de/10009317728
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