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type_genre:"Arbeitspapier"
~isPartOf:"Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES"
~subject:"Marketing"
~type_genre:"Graue Literatur"
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Search: subject_exact:"Marketingpolitik"
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Marketing
Theorie
14
Theory
14
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4
Marketingmanagement
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3
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3
Brand
2
Competition
2
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Business organization
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Arbeitspapier
Graue Literatur
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14
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English
12
Dutch
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Franses, Philip Hans
4
Paap, Richard
2
Waalewijn, Philip
2
Arbouw, Arthur R.
1
Borghgraef, Stefan
1
Franssen, Martijn
1
Hoekstra, Janita Cornelia
1
Keurntjes, Peter
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Kleef, Maurice van
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Koselka, F.
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Lint, Leendert Johan Onno
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Lucas, André
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Nijssen, E. J.
1
Ouwerkerk, Cok
1
Pennings, Enrico
1
Schoonen, Peter-Marc
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Sloot, Laurens M.
1
Srinivasan, S.
1
Verbeke, Willem J. M. I.
1
Verhoef, Peter C.
1
Vet, Arne de
1
Vliet, Cees H. van
1
Wijnia, Sjoerd
1
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Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
Arbeitspapier / Wissenschaftliche Gesellschaft fĂ¼r Marketing und UnternehmensfĂ¼hrung
31
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
26
Arbeitspapier / Institut fĂ¼r Marketing, Universität Mannheim
19
Reutlinger Diskussionsbeiträge zu Marketing und Management
18
Working paper / National Bureau of Economic Research, Inc.
16
Erfurter Hefte zum angewandten Marketing
13
Working paper / Department of Commerce, College of Business, Massey University
12
Diskussionsbeiträge des Fachbereichs Wirtschaftswissenschaft der Universität Duisburg - Gesamthochschule
10
Institut fĂ¼r Wirtschaftswissenschaften der Technischen Universität Braunschweig
9
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
9
Faculty & research / Insead : working paper series
8
Working paper series
8
Working papers / W / Helsinki School of Economics and Business Administration
8
Zeszyty naukowe
8
Discussion paper / Centre for Economic Policy Research
7
ERIM report series research in management
7
Rotterdam Institute for Business Economic Studies
7
Acta Universitatis Lodziensis / Folia oeconomica
6
Arbeitspapier / Universität Erlangen-NĂ¼rnberg, Betriebswirtschaftliches Institut, Lehrstuhl fĂ¼r Marketing
6
Discussion paper / Center for Economic Research, Tilburg University
6
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut fĂ¼r Marktorientierte UnternehmensfĂ¼hrung, Universität Mannheim
6
Research report / Graduate School Research Institute Systems, Organisations and Management
6
Schriftenreihe Marketing, Management
6
Beiträge zum Produkt-Marketing
5
Freiburger betriebswirtschaftliche Diskussionsbeiträge
5
Helsingin Kauppakorkeakoulun julkaisuja / D
5
Meddelanden frĂ¥n Svenska Handelshögskolan
5
Reihe: Management-Know-how / M : praxisnah und aktuell
5
Sozialökonomischer Text
5
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
5
Arbeitspapier / HHL, Leipzig Graduate School of Management
4
Arbeitspapier / Institut fĂ¼r Marketing und UnternehmungsfĂ¼hrung, Universität Bern
4
Diskussionspapier / Wirtschaftswissenschaftliche Dokumentation, Technische Universität Berlin
4
Econometric Institute research papers
4
Freiberger Arbeitspapiere
4
IFM-Materialien
4
Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego we Wrocławiu
4
PraxisWissen : German journal of marketing
4
Report / Marketing Science Institute
4
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ECONIS (ZBW)
14
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1
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14
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1
Estimating dynamic effects of promotion on interpurchase times
Paap, Richard
;
Franses, Philip Hans
-
1999
Persistent link: https://www.econbiz.de/10001432298
Saved in:
2
Estimating dynamic effects of promotions on brand choice
Paap, Richard
;
Franses, Philip Hans
-
1999
Persistent link: https://www.econbiz.de/10001433319
Saved in:
3
On testing for unit roots in market shares
Franses, Philip Hans
;
Srinivasan, S.
-
1999
Persistent link: https://www.econbiz.de/10001433323
Saved in:
4
Status quo of database marketing in the Dutch fast moving consumer goods industry
Verhoef, Peter C.
;
Hoekstra, Janita Cornelia
-
1998
Persistent link: https://www.econbiz.de/10000990712
Saved in:
5
Finance and strategy : time-to-wait or time-to market?
Lint, Leendert Johan Onno
;
Pennings, Enrico
-
1998
Persistent link: https://www.econbiz.de/10000990727
Saved in:
6
Efficient consumer response : de implementatie van het ECR-concept in Nederland
Sloot, Laurens M.
;
Kleef, Maurice van
;
Vet, Arne de
-
1997
Persistent link: https://www.econbiz.de/10000959630
Saved in:
7
The strategic marketing plan evaluated : effective or not?
Waalewijn, Philip
;
Wijnia, Sjoerd
-
1997
Persistent link: https://www.econbiz.de/10000962258
Saved in:
8
Retailers' and manufacturers' perceptions of the temporary display
Ouwerkerk, Cok
(
contributor
)
-
1996
Persistent link: https://www.econbiz.de/10000943918
Saved in:
9
Branding fresh food products, exploratory empirical evidence from the Netherlands
Nijssen, E. J.
;
Vliet, Cees H. van
-
1996
Persistent link: https://www.econbiz.de/10000952465
Saved in:
10
Measuring the impact of promotion on weekly market shares
Franses, Philip Hans
;
Lucas, André
-
1996
Persistent link: https://www.econbiz.de/10000952467
Saved in:
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