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type_genre:"Arbeitspapier"
~person:"Agarwal, Manoj Kumar"
~type_genre:"Statistics"
~type_genre:"Übersichtsarbeit"
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Bundling strategy
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Consumer behaviour
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Agarwal, Manoj Kumar
Jeon, Doh-Shin
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Netessine, Serguei
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Heinzel, Joachim
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Ihl, Christoph
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Karmarkar, Uday S.
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Khodabakhshian, Araz
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Vrije Universiteit Amsterdam / Faculteit der Economische Wetenschappen en Econometrie
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Customized service bundles in a competitive context: integrating consumer's bundling, brand and quantity decisions
Agarwal, Manoj Kumar
;
Frambach, Rudolf T.
-
2003
Persistent link: https://www.econbiz.de/10003266622
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2
Decision difficulty in bundle choice : the role of complexity, uniqueness, and similarity
Agarwal, Manoj Kumar
;
Chatterjee, Subimal
-
2002
Persistent link: https://www.econbiz.de/10001673496
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3
Does size matter? : Disentangling consumers' bundling preferences
Agarwal, Manoj Kumar
(
contributor
); …
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001572531
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