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type_genre:"Article in journal"
~isPartOf:"International journal of business excellence"
~isPartOf:"Journal of retailing"
~source:"econis"
~type:"article"
~type_genre:"Graue Literatur"
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Graue Literatur
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Hemalatha, M.
2
Sivakumar, V. J.
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Chien, Yung-hsin
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George, Edward I.
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International journal of business excellence
Journal of retailing
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
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Joint in-season and out-of-season promotion demand forecasting in a retail environment
Wolters, Jannik
;
Huchzermeier, Arnd
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 726-745
Persistent link: https://www.econbiz.de/10013270716
Saved in:
2
A neural network model for clearance sales outshopping behaviour
Hemalatha, M.
;
Moorthi, Y. L. R.
;
Sivakumar, V. J.
- In:
International journal of business excellence
4
(
2011
)
3
,
pp. 263-282
Persistent link: https://www.econbiz.de/10009298912
Saved in:
3
Modelling clearance sales store loyalty behaviour of Indian shoppers
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of business excellence
3
(
2010
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10009575528
Saved in:
4
A basket-mix model to identify cherry-picked brands
McAlister, Leigh
;
George, Edward I.
;
Chien, Yung-hsin
- In:
Journal of retailing
85
(
2009
)
4
,
pp. 425-436
Persistent link: https://www.econbiz.de/10003930066
Saved in:
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