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type_genre:"Article in journal"
~person:"Choi, Jay Pil"
~person:"Kunz, Reinhard E."
~subject:"Strategic management"
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Journal of media business studies
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ECONIS (ZBW)
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Innovate alone or with others? : influence of entrepreneurial orientation and alliance orientation on media business innovation
Mütterlein, Joschka
;
Kunz, Reinhard E.
- In:
Journal of media business studies
14
(
2017
)
3
,
pp. 173-187
Persistent link: https://www.econbiz.de/10011887995
Saved in:
2
Structuring objectives of media companies : a case study based on value-focused thinking and the balanced scorecard
Kunz, Reinhard E.
;
Siebert, Johannes
;
Mütterlein, Joschka
- In:
Journal of media business studies
13
(
2016
)
3/4
,
pp. 257-275
Persistent link: https://www.econbiz.de/10011684619
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