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type_genre:"Aufsatz im Buch"
~person:"Keillor, Bruce D."
~person:"Miquel-Romero, María José"
~person:"Nickel, Volker"
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The influence of alcohol advertising in underage versus overage alcohol consumption : affective responses and advertising effectiveness
Miquel-Romero, María José
;
Sancho-Esper, Franco Manuel
- In:
Breaking new ground in theory and practice
,
(pp. 93-108)
.
2011
Persistent link: https://www.econbiz.de/10009380030
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2
Ich bin doch nicht blöd?! : Geiz ist geil!
Nickel, Volker
- In:
Zur Verantwortung von Unternehmen und Konsumenten
,
(pp. 95-99)
.
2008
Persistent link: https://www.econbiz.de/10003739421
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3
Doing the right thing: ethics and regulations in direct marketing
Brubaker, Steve
;
Keillor, Bruce D.
-
2007
Persistent link: https://www.econbiz.de/10003522394
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