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type_genre:"Aufsatzsammlung"
type_genre:"Publication in honor of a corporation"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~person:"Blaug, Mark"
~person:"Casson, Mark"
~person:"Corsten, Hans"
~person:"Esch, Franz-Rudolf"
~person:"Hall, Stephen G."
~person:"Mang, Paul"
~person:"Meffert, Heribert"
~source:"econis"
~subject:"Deutschland"
~subject:"Entrepreneurship"
~subject:"Großbritannien"
~subject:"Qualitätsmanagement"
~subject:"World"
~subject:"Österreichische Schule"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie enthalten"
~type_genre:"Bibliography included"
~type_genre:"Biografie"
~type_genre:"Collection of articles written by one author"
~type_genre:"Einführung"
~type_genre:"Rezension"
~type_genre:"Sammelwerk"
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Aufsatzsammlung
Publication in honor of a corporation
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Blaug, Mark
Casson, Mark
Corsten, Hans
Esch, Franz-Rudolf
Hall, Stephen G.
Mang, Paul
Meffert, Heribert
Homburg, Christian
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Albers, Sönke
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Marketing : ZFP ; journal of research and management
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
15
An Elgar reference collection
10
Pioneers in economics
8
Lehr- und Handbücher der Betriebswirtschaftslehre
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Meffert-Marketing-Edition
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The economic journal : the journal of the Royal Economic Society
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Small business economics : an entrepreneurship journal
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Springer eBook Collection / Business and Economics
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The international library of critical writings in economics
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Autohaus Automobilwirtschaft
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German unification
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International business review : the official journal of the European International Business Academy
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Kyklos : international review for social sciences
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Note economiche : rivista economica del Monte dei Paschi di Siena
1
Oxford bulletin of economics and statistics
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ECONIS (ZBW)
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1
Wirkung interaktiver Markenauftritte im Internet : theoretische Grundlagen und empirische Ergebnisse
Esch, Franz-Rudolf
;
Kiss, Greg
- In:
Marketing : ZFP ; journal of research and management
28
(
2006
)
2
,
pp. 99-115
Persistent link: https://www.econbiz.de/10003318527
Saved in:
2
Wirkung von Multimedialität bei Markenauftritten im Internet : theoretische Grundlagen und empirische Erkenntnisse
Esch, Franz-Rudolf
;
Hardiman, Marco
- In:
Marketing : ZFP ; journal of research and management
28
(
2006
)
1
,
pp. 21-37
Persistent link: https://www.econbiz.de/10003285249
Saved in:
3
Strategische Flexibilität als Determinante des Marktwertes von Unternehmen : Ergebnisse einer empirischen Untersuchung
Burmann, Christoph
;
Meffert, Heribert
- In:
Marketing : ZFP ; journal of research and management
26
(
2004
)
1
,
pp. 43-54
Persistent link: https://www.econbiz.de/10001925665
Saved in:
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