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type_genre:"Aufsatzsammlung"
~person:"Berndtson, Mikael"
~person:"Bruin, Fred"
~type_genre:"Ratgeber"
~type_genre:"Working Paper"
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Word-to-mouth-forskning : från ett beteendevetenskapligt perspektiv mot ett företagsperspektiv
Berndtson, Mikael
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003590958
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Prozessmanagement im vertikalen Marketing : efficient consumer response (ECR) in Konsumgüternetzen
Ahlert, Dieter
(
contributor
);
Borchert, Stefan
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001496486
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