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type_genre:"Aufsatzsammlung"
~person:"Gershon, Richard A."
~subject:"Strategisches Management"
~type_genre:"Article in journal"
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The journal of media economics
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The transnational media corporation : environmental scanning and strategy formulation
Gershon, Richard A.
- In:
The journal of media economics
13
(
2000
)
2
,
pp. 81-101
Persistent link: https://www.econbiz.de/10001473369
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