//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Bibliography included"
type_genre:"Sammelwerk"
~isPartOf:"Legends in marketing"
~language:"eng"
~person:"Rao, Calyampudi Radhakrishna"
~person:"Sheth, Jagdish N."
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Theory"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Theorie
5
Theory
5
Consumer behaviour
2
Konsumentenverhalten
2
Börsenkurs
1
Economic history
1
Information
1
Information value
1
Informationswert
1
Marketing
1
Marketing theory
1
Marketingtheorie
1
Preis
1
Price
1
Scientific method
1
Share price
1
USA
1
United States
1
Welt
1
Wirtschaftsgeschichte
1
Wissenschaftliche Methode
1
World
1
more ...
less ...
Type of publication
All
Book / Working Paper
5
Type of publication (narrower categories)
All
Bibliography included
Sammelwerk
Glossary included
Collection of articles of several authors
5
Collection of articles written by one author
5
Sammlung
5
Reprint
3
Language
All
English
Author
All
Rao, Calyampudi Radhakrishna
Sheth, Jagdish N.
Monroe, Kent B.
3
Krishnan, Balaji C.
1
Kukar-Kinney, Monika
1
Lutz, Richard J.
1
Mazumdar, Tridib
1
Ofir, Chezy
1
Zaltman, Gerald
1
more ...
less ...
Published in...
All
Legends in marketing
Legends in consumer behavior
16
Journal of quantitative economics : official journal of the Indian Econometric Society
1
Legends in strategic marketing
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
Volume 1. Planned social change and the diffusion of innovation -- Volume 2. Zaltman metaphor elicitation technique -- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing theory
Persistent link: https://www.econbiz.de/10011801704
Saved in:
2
Models, theory, and methods
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238853
Saved in:
3
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
Saved in:
4
Processing of price information
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238858
Saved in:
5
Consumer behavior : conceptual foundations
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969718
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->