Models, theory, and methods
vol. ed. Tridib Mazumdar
| Year of publication: |
2011
|
|---|---|
| Authors: | Monroe, Kent B. |
| Other Persons: | Mazumdar, Tridib (contributor) ; Sheth, Jagdish N. (contributor) |
| Published in: |
Legends in marketing: Kent B. Monroe ; Vol. 6
|
| Publisher: |
Los Angeles [u.a.] : Sage Publications |
| Subject: | Theorie | Theory | Wissenschaftliche Methode | Scientific method |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXXIV, 279 S. graph. Darst. |
|---|---|
| Series: | Legends in marketing. - Los Angeles, Calif. [u.a.] : Sage, ZDB-ID 2620420-4. - Vol. 3 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammlung ; Collection of articles written by one author ; Sammelwerk ; Collection of articles of several authors ; Reprint |
| Language: | English |
| Notes: | Enth. 17 Beitr. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009238853