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type_genre:"Case study"
~subject:"Erfolgsfaktor"
~subject:"Social Web"
~subject:"Social web"
~type_genre:"Book section"
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Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
6
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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How to succeed in the digital age : strategies from 17 top managers
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The future of social commerce : trends for the web 2020 ; trend report 2007/2008
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E-marketing ; Vol. 3
3
Handbook of research on the platform economy and the evolution of e-commerce
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Modern concepts of the theory of the firm : managing enterprises of the New Economy ; with 82 tables
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Online reputation management in destination and hospitality : what we know, what we need to know
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The Wiley Blackwell handbook of the psychology of the Internet at work
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Virtual worlds and e-commerce : technologies and applications for building customer relationships
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Web-Exzellenz im E-Commerce : Innovation und Transformation im Handel
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A Gower book
2
Contemporary issues in social media marketing
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Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
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Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
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Digital Business in Africa : Social Media and Related Technologies
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Digital responses to Covid-19 : digital innovation, transformation, and entrepreneurship during pandemic outbreaks
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E-Commerce : Netze, Märkte, Technologien ; mit 33 Tabellen
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E-entrepreneurship and ICT ventures : strategy, organization and technology
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E-retailing challenges and opportunities in the global marketplace
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Gabler Edition Wissenschaft
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Handbook of research on integrating social media into strategic marketing
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Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
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Innovations in SMEs and conducting e-business : technologies, trends and solutions
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Innovationsfähigkeit sichert Zukunft : Beiträge zum 2. Zukunftsforum Innovationsfähigkeit des BMBF
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Integrated Business Models in the Digital Age : Principles and Practices of Technology Empowered Strategies
2
Key challenges and opportunities in Web entrepreneurship
2
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
2
Modern entrepreneurship and e-business innovations
2
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
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Organizations and social networking : utilizing social media to engage consumers
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Social Web im Tourismus : Strategien - Konzepte - Einsatzfelder
2
Structural equation modeling approaches to e-service adoption
2
The Oxford handbook of internet studies
2
Value creation from e-business models
2
WEB 2.0 : Hype oder Substanz?
2
Ökonomie der Buchindustrie : Herausforderungen in der Buchbranche erfolgreich managen
2
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
1
Adaptation and value creating collaborative networks : 12th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2011, São Paulo, Brazil, October 17 - 19, 2011 ; proceedings
1
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Case 6: Dealshare.In : disrupting the Indian E-Commerce
Misra, Ankita
- In:
Marketing Case Studies in Emerging Markets : …
,
(pp. 79-96)
.
2024
Persistent link: https://www.econbiz.de/10014528102
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2
The importance of social networks for e-commerce : an analysis of young users' perspectives in the European Union
Fedorko, Richard
;
Bačík, Radovan
;
Rigelský, Martin
; …
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 291-304)
.
2024
Persistent link: https://www.econbiz.de/10014564245
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3
Factors influencing online platform engagement in fresh fruit e-commerce in China
Tang, Lin
;
Nuttawut Rojniruttikul
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 247-261)
.
2024
Persistent link: https://www.econbiz.de/10014564136
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4
Designing reputation mechanisms for online labor platforms : an empirical study
Bagnoud, Alexandre
;
Pätzmann, Lena-Marie
;
Back, Andrea
- In:
Towards Digital and Sustainable Organisations : People, …
,
(pp. 183-200)
.
2024
Persistent link: https://www.econbiz.de/10014543749
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5
Accounting perspectives in the digital world : controlling online interaction
Van den Bussche, Pénélope
- In:
Handbook of accounting in society
,
(pp. 265-278)
.
2024
Persistent link: https://www.econbiz.de/10014580494
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6
Digital payment systems : state and perspectives
Radenković, Božidar
;
Despotović-Zrakić, Marijana
; …
- In:
Digital Transformation of the Financial Industry : …
,
(pp. 203-216)
.
2023
Persistent link: https://www.econbiz.de/10013549160
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7
Google Analytics best practices in Slovak and Czech online business
Reiter, Miroslav
;
Miklosik, Andrej
- In:
Eurasian Business and Economics Perspectives : …
,
(pp. 101-112)
.
2023
Persistent link: https://www.econbiz.de/10014436512
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8
Enhancing users' digital social interactions while shopping via online sales configurators
Grosso, Chiara
- In:
Mass Customization and Customer Centricity : In Honor …
,
(pp. 211-238)
.
2023
Persistent link: https://www.econbiz.de/10014322025
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9
The role of social media on young online consumer behavior
Miháldinecz, Fanni
;
Rua, Orlando Manuel Martins …
- In:
Handbook of research on digital transformation …
,
(pp. 144-168)
.
2022
Persistent link: https://www.econbiz.de/10014438091
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10
Digital trends in education : marketing of the online teaching
Gerhardtl, Trevor
;
Laitakari, Anu
;
Rice, Michael
; …
- In:
Integrated Business Models in the Digital Age : …
,
(pp. 425-466)
.
2022
Persistent link: https://www.econbiz.de/10013282656
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