//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Einführung"
~isPartOf:"Journal of agricultural and applied economics : JAEE"
~subject:"Consumer behaviour"
~subject:"Kommunikation"
~subject:"Werbemittel"
~type_genre:"Article in journal"
~type_genre:"Interview"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbebotschaft"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Kommunikation
Werbemittel
Advertising
1
Advertising effects
1
Advertising planning
1
Breakfast cereals
1
Internet marketing
1
Konsumentenverhalten
1
Online-Marketing
1
Target group
1
Werbeplanung
1
Werbewirkung
1
Werbung
1
Zielgruppe
1
targeted advertising
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Einführung
Article in journal
Interview
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Berning, Joshua
1
Rabinowitz, Adam N.
1
Published in...
All
Journal of agricultural and applied economics : JAEE
Journal of marketing communications
4
The Rand journal of economics
3
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of advertising research
2
Journal of consumer behaviour : an international research review
2
Journal of marketing research : JMR
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Asia Pacific journal of marketing and logistics
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Foundations and trends in marketing : FTMKT
1
Harvard-Business-Manager : das Wissen der Besten
1
IEEE transactions on engineering management : EM
1
International journal of advertising : the review of marketing communications
1
International journal of production research
1
Journal for global business advancement : JGBA
1
Journal of agricultural and applied economics
1
Journal of business research : JBR
1
Journal of fashion marketing and management
1
Journal of food products marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of promotion management : JPM
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of targeting, measurement and analysis for marketing
1
MIT sloan management review
1
MSI reports : working paper series
1
Marketing intelligence & planning
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Targeted advertising in the breakfast ceral industry
Berning, Joshua
;
Rabinowitz, Adam N.
- In:
Journal of agricultural and applied economics : JAEE
49
(
2017
)
3
,
pp. 382-399
Persistent link: https://www.econbiz.de/10011737725
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->