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type_genre:"Graue Literatur"
~person:"Jerath, Kinshuk"
~type_genre:"Arbeitspapier"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Thesis"
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Search: subject_exact:"Distributionsweg"
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Distribution channel
8
Vertriebsweg
8
Consumer behaviour
4
Konsumentenverhalten
4
Beziehungsmarketing
2
E-commerce
2
Einzelhandel
2
Electronic Commerce
2
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2
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2
Online retailing
2
Online-Handel
2
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Graue Literatur
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Jerath, Kinshuk
Yan, Ruiliang
23
Neslin, Scott A.
17
Anderson, Erin
15
Pei, Zhi
13
Schramm-Klein, Hanna
13
Zaccour, Georges
13
Chen, Jing
11
Choi, Tsan-Ming
11
Verhoef, Peter C.
11
Zhuang, Guijun
11
Cai, Gangshu
10
Cheng, T. C. E.
10
Karray, Salma
10
Martín Herrán, Guiomar
10
Matsui, Kenji
10
Niu, Baozhuang
10
Chen, Ying-Ju
9
Schögel, Marcus
9
Sigué, Simon Pierre
9
Xiao, Tiaojun
9
Dekimpe, Marnik G.
8
Dong, Maggie Chuoyan
8
Guo, Xiaolong
8
He, Yong
8
Liang, Liang
8
Liu, Yunchuan
8
Reisinger, Markus
8
Taboubi, Sihem
8
Verboven, Frank
8
Zielke, Stephan
8
Coughlan, Anne T.
7
Frasquet Deltoro, Marta
7
Gabrielsen, Tommy Staahl
7
Geyskens, Inge
7
Guan, Xu
7
Hua, Zhongsheng
7
Hudetz, Kai
7
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7
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Management science : journal of the Institute for Operations Research and the Management Sciences
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing
1
Journal of marketing research : JMR
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
8
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1
The roles of multiple channels in predicting website visits and purchases : engagers versus closers
Goić, Marcel
;
Jerath, Kinshuk
;
Kalyanam, Kirthi
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 656-677
Persistent link: https://www.econbiz.de/10013399585
Saved in:
2
Inefficiencies in digital advertising markets
Gordon, Brett R.
;
Jerath, Kinshuk
;
Katona, Zsolt
; …
- In:
Journal of marketing
85
(
2021
)
1
,
pp. 7-25
Persistent link: https://www.econbiz.de/10012391401
Saved in:
3
Product quality in a distribution channel with inventory risk
Jerath, Kinshuk
;
Kim, Sang Hyun
;
Swinney, Robert
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
5
,
pp. 747-761
Persistent link: https://www.econbiz.de/10011760398
Saved in:
4
Agency selling or reselling? : channel structures in electronic retailing
Abhishek, Vibhanshu
;
Jerath, Kinshuk
;
Zhang, Z. John
- In:
Management science : journal of the Institute for …
62
(
2016
)
8
,
pp. 2259-2280
Persistent link: https://www.econbiz.de/10011539507
Saved in:
5
The interrelationships between brand and channel choice
Neslin, Scott A.
;
Jerath, Kinshuk
;
Bodapati, Anand
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 319-330
Persistent link: https://www.econbiz.de/10010401320
Saved in:
6
Cross-market discounts
Goic, Marcel
;
Jerath, Kinshuk
;
Srinivasan, Kannan
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 134-148
Persistent link: https://www.econbiz.de/10008905584
Saved in:
7
Revenue management with strategic customers : last-minute selling and opaque selling
Jerath, Kinshuk
;
Netessine, Serguei
;
Veeraraghavan, …
- In:
Management science : journal of the Institute for …
56
(
2010
)
3
,
pp. 430-448
Persistent link: https://www.econbiz.de/10003962301
Saved in:
8
Store within a store
Jerath, Kinshuk
;
Zhang, Z. John
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 748-763
Persistent link: https://www.econbiz.de/10009235355
Saved in:
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