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type_genre:"Konferenzschrift"
~person:"Bitner, Mary Jo"
~type_genre:"Advisory report"
~type_genre:"Aufsatz in Zeitschrift"
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Dienstleistung
5
Services
4
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Bitner, Mary Jo
Edvardsson, Bo
14
Witell, Lars
13
Corsten, Hans
12
Gustafsson, Anders
11
Vargo, Stephen L.
11
Jaakkola, Elina
9
Kleinaltenkamp, Michael
9
Kowalkowski, Christian
9
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7
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7
Kristensson, Per
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7
Parasuraman, A.
7
Benoit, Sabine
6
Fließ, Sabine
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Grönroos, Christian
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Helkkula, Anu
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Huang, Ming-Hui
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Kindström, Daniel
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Patrício, Lia
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5
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1
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Saved in:
2
High tech and high touch : a framework for understanding user attitudes and behaviors related to smart interactive services
Wünderlich, Nancy V.
;
Wangenheim, Florian von
;
Bitner, …
- In:
Journal of service research : JSR
16
(
2013
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10009751129
Saved in:
3
Moving forward and making a difference : research priorities for the science of service
Ostrom, Amy L.
;
Bitner, Mary Jo
;
Brown, Stephen Walter
; …
- In:
Journal of service research : JSR
13
(
2010
)
1
,
pp. 4-36
Persistent link: https://www.econbiz.de/10003959014
Saved in:
4
The service imperative
Bitner, Mary Jo
;
Brown, Stephen Walter
- In:
Business horizons
51
(
2008
)
1
,
pp. 39-46
Persistent link: https://www.econbiz.de/10003708228
Saved in:
5
Designing a winning service strategy : [7th Annual Service Marketing Conference proceedings]
Bitner, Mary Jo
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10004144690
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