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type_genre:"Reprint"
~subject:"Auslandsaufenthalt"
~subject:"Behaviour"
~subject:"Consumer behaviour"
~subject:"Structuration theory"
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Auslandsaufenthalt
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The impact of theory on representations of the consumer and the marketing organisation
2
Foundations of cross cultural management ; Vol. 4
1
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Managing cultural differences
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ECONIS (ZBW)
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Cross-cultural code-switching : the psychological challenges of adapting behavior in foreign cultural interactions
Molinsky, Andrew
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2009
Persistent link: https://www.econbiz.de/10003837037
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Personality and culture revisited : linking traits and dimensions of culture
Hofstede, Geert
;
McCrae, Robert R.
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2008
Persistent link: https://www.econbiz.de/10003716704
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3
Personality and culture revisited : linking traits and dimensions of culture
Hofstede, Geert
;
McCrae, Robert R.
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2008
Persistent link: https://www.econbiz.de/10003728857
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4
Consumer culture theory (CCT) : twenty years of research
Arnould, Erich J.
;
Thompson, Craig J.
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2008
Persistent link: https://www.econbiz.de/10003611237
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Consumer culture and the culture of poverty : implications for marketing theory and practice
Hill, Ronald Paul
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2008
Persistent link: https://www.econbiz.de/10003611239
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