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type_genre:"Sammelwerk"
~isPartOf:"Oxford handbooks in business and management"
~source:"econis"
~subject:"Investitionsgüterindustrie"
~subject:"Marketing theory"
~subject:"Strategisches Management"
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Industrial marketing management : the international journal for industrial and high-tech firms
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The Oxford handbook of strategic sales and sales management
Cravens, David W.
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2011
Persistent link: https://www.econbiz.de/10008826182
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