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type_genre:"Sammelwerk"
~subject:"Indien"
~type_genre:"Bibliografie enthalten"
~type_genre:"Book section"
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Contemporary trends in innovative marketing strategies
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A comprehensive examination of mobile augmented reality in tourism (MART) Adoption : using the UTAUT2 framework
Sankar, Jeganathan Gomathi
;
David, Arokiaraj
- In:
Contemporary trends in innovative marketing strategies
,
(pp. 241-262)
.
2024
Persistent link: https://www.econbiz.de/10014519905
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2
Social media and customer engagement at Makemytrip.com
Jha, Bidyanand
;
Kshetri, Anita
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 117-136)
.
2017
Persistent link: https://www.econbiz.de/10011537904
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3
Improved seating plans for movie theatre to improve revenue : an integrated best worst method with EMSR-B
Joshi, Kedar Pandurang
;
Lohiya, Nikhil
- In:
Handbook of research on intelligent techniques and …
,
(pp. 149-158)
.
2017
Persistent link: https://www.econbiz.de/10014576412
Saved in:
4
Managing the moments of truth using e-marketing : a study of the small and medium island tourism enterprises
Anandkumar, S. Victor
- In:
Marketing in the new global order : challenges and …
,
(pp. 343-366)
.
2007
Persistent link: https://www.econbiz.de/10003736477
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