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type_genre:"Sammlung"
~isPartOf:"Journal of economic behavior & organization : JEBO"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~subject:"Marktforschung"
~subject:"Theory"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliografie enthalten"
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Search: subject_exact:"Consumer Behaviour"
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Marktforschung
Theory
Consumer behaviour
338
Konsumentenverhalten
338
Experiment
71
Theorie
71
Advertising effects
25
Werbewirkung
25
Brand management
24
Markenführung
24
Advertising
21
Beziehungsmarketing
20
Brand image
20
Markenimage
20
Perception
20
Relationship marketing
20
Werbung
20
Behavioral economics
19
Verhaltensökonomik
19
Wahrnehmung
19
Deutschland
18
Germany
18
Einzelhandel
17
Emotion
17
Preismanagement
17
Pricing strategy
17
Retail trade
17
Brand
16
Markenartikel
16
Online retailing
16
Online-Handel
16
Präferenztheorie
16
Theory of preferences
16
Decision
15
E-commerce
15
Electronic Commerce
15
Entscheidung
15
Willingness to pay
15
Zahlungsbereitschaftsanalyse
15
Feldforschung
14
Field research
14
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79
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79
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English
61
German
18
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Gierl, Heribert
4
Walsh, Gianfranco
3
Esch, Franz-Rudolf
2
Hennig-Thurau, Thorsten
2
Meißner, Martin
2
Stumpp, Stefan
2
Abrardi, Laura
1
Agarwal, Ritu
1
Antinyan, Armenak
1
Anufriev, Mikhail
1
Apesteguia, Jose
1
Arbatskaya, Maria
1
Aslam, Maria Vyshnya
1
Astorne-Figari, Carmen
1
Ballester, Miguel A.
1
Banuri, Sheheryar
1
Barkan, Rachel
1
Benkenstein, Martin
1
Besemer, Simone
1
Boes, Stefan
1
Bombe, Sandra
1
Boom, Anette
1
Böcker, Andreas
1
Cambini, Carlo
1
Caputo, Vincenzina
1
Chander, Parkash
1
Christensen, Else Gry Bro
1
Collentine, Linus Olsson
1
Corneo, Giacomo
1
Courty, Pascal
1
Cruijsen, Carin van der
1
Cuhadaroglu, Tugce
1
Danziger, Shai
1
DeJarnette, Patrick
1
Decker, Reinhold
1
Doll, Maurice
1
Dulleck, Uwe
1
Earl, Peter E.
1
Ejebu, Ourega-Zoé
1
Feigenbaum, James
1
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Journal of economic behavior & organization : JEBO
Marketing : ZFP ; journal of research and management
Journal of marketing research : JMR
88
Journal of business research : JBR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
69
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
64
Journal of economic psychology : research in economic psychology and behavioral economics
62
Journal of retailing and consumer services
62
European journal of operational research : EJOR
58
Economics letters
56
International journal of industrial organization
55
The American economic review
41
Journal of consumer research : JCR ; an interdisciplinary bimonthly
39
Marketing letters : a journal of research in marketing
37
Europäische Hochschulschriften / 5
35
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
34
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
33
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
33
Operations research
33
Journal of economics
32
International journal of production economics
30
Qualitative market research : an international journal
30
Applied economics
29
The Rand journal of economics
29
International journal of production research
26
Journal of marketing management : MM
25
The journal of industrial economics
25
European economic review : EER
24
International journal of market research : JMRS ; the journal of the Market Research Society
24
Journal of the Academy of Marketing Science
24
Manufacturing & service operations management : M & SOM
24
Psychology & marketing
24
The review of economic studies
24
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
23
Jahrbuch der Absatz- und Verbrauchsforschung
23
Journal of consumer research : JCR ; an interdisciplinary journal
23
Marketing theory
23
Journal of economic dynamics & control
22
Journal of revenue and pricing management
22
American economic journal : a journal of the American Economic Association
21
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ECONIS (ZBW)
79
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79
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1
Borrowing to keep up (with the Joneses) : inequality, debt, and conspicuous consumption
Banuri, Sheheryar
;
Nguyen, Ha
- In:
Journal of economic behavior & organization : JEBO
206
(
2023
),
pp. 222-242
Persistent link: https://www.econbiz.de/10014247338
Saved in:
2
Determinants of consumer attitudes toward prosocial products : a focus on the communication of love (vs. pride, hope, and compassion) within advertisements
Gierl, Heribert
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
1
,
pp. 4-29
Persistent link: https://www.econbiz.de/10014280965
Saved in:
3
A behavioral model of adaptation
Apesteguia, Jose
;
Ballester, Miguel A.
;
Cuhadaroglu, Tugce
- In:
Journal of economic behavior & organization : JEBO
207
(
2023
),
pp. 146-156
Persistent link: https://www.econbiz.de/10014282004
Saved in:
4
Sparking curiosity or tipping the scales? : Targeted advertising with consumer learning
Matveenko, Andrei
;
Starkov, Egor
- In:
Journal of economic behavior & organization : JEBO
213
(
2023
),
pp. 172-192
Persistent link: https://www.econbiz.de/10014478343
Saved in:
5
A simple model of panic buying
Schmidt, Robert C.
;
Westbrock, Bastian
;
Hoegen, Hendrik
- In:
Journal of economic behavior & organization : JEBO
216
(
2023
),
pp. 268-286
Persistent link: https://www.econbiz.de/10014478574
Saved in:
6
Scarcity improves economic valuations when cognitively salient
Isler, Ozan
;
Yilmaz, Onurcan
;
Dulleck, Uwe
- In:
Journal of economic behavior & organization : JEBO
209
(
2023
),
pp. 362-371
Persistent link: https://www.econbiz.de/10014423475
Saved in:
7
More is better, or not? : an empirical analysis of buyer preferences for variety on the e-market
Sokullu, Senay
- In:
Journal of economic behavior & organization : JEBO
209
(
2023
),
pp. 450-470
Persistent link: https://www.econbiz.de/10014423514
Saved in:
8
Recommendations in credence goods markets with horizontal product differentiation
Momsen, Katharina
- In:
Journal of economic behavior & organization : JEBO
183
(
2021
),
pp. 19-38
Persistent link: https://www.econbiz.de/10012599705
Saved in:
9
Effect of conformism on firm selection, product quality and home bias
Kichko, Sergey
;
Picard, Pierre M.
- In:
Journal of economic behavior & organization : JEBO
185
(
2021
),
pp. 402-418
Persistent link: https://www.econbiz.de/10012601320
Saved in:
10
When nudges aren't enough : norms, incentives and habit formation in public transport usage
Gravert, Christina
;
Collentine, Linus Olsson
- In:
Journal of economic behavior & organization : JEBO
190
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013183864
Saved in:
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